Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Presentation1 cesm

122 views

Published on

cesm

Published in: Business
  • Login to see the comments

  • Be the first to like this

Presentation1 cesm

  1. 1. Getting Customers to try a new service or menu item Increasing off-peak sales Increasing sales in periods that coincide with major events, vacations or occasions Encouraging travel intermediaries to make an effort to sell services. Helping sales representatives get business from prospects. Facilitating intermediary sales. Sales Promotion
  2. 2. Conclusion 3 • Consumer-Promotion Tools Samples Coupons Cash refunds Price packs Premiums Patronage reward Contests POP Sweepstakes Advertising specialties Demonstrations Games

×