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(Ho to) Do The Right Thing


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Talk given at Thingscon 19 in Rotterdam on December 13th 2019.

Published in: Design
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(Ho to) Do The Right Thing

  1. 1. (How to) Do The Right Thing Thingscon, Rotterdam. December 13th 2019
  2. 2. My name is Alexandra Deschamps-Sonsino (@iotwatch on twitter)
  3. 3. What I’m working on now Climate change #iot resarch for financial institutions (incubatored by ING) Writing a book on corporate innovation cultures
  4. 4. In 2012 Open Internet of Things Definition
  5. 5. 2017-ongoing Better IoT
  6. 6. From vilification to action. How do we keep the literacy levels high and don’t get people to just shut down.
  7. 7. Stop feeding the trolls. A****n & G****e aren’t the only companies building #iot solutions.
  8. 8. James Bridle (2011)
  9. 9. People don’t need design to make bad #iot solutions. Leadership decision making doesn’t need a designer in the room.
  10. 10. If design isn’t socialised, it’s just a .jpg on the internet. Don’t just show the work, show the work 100 times, show the work until it becomes culture.
  11. 11. We have to make this pop. Exhibitions, television shows, podcasts, books, articles have to become part of our playbook.
  12. 12. Bauhaus exhibition at MoMa in 1939
  13. 13. For the Many Not the Few
  14. 14. Let’s become real activists. It’s not enough to create the tools, we have to hold people’s hands while they use it and help them spread the word.
  15. 15. Research Theory Evangelism Activism Cultural influence Change
  16. 16. ACT UP Inside/Outside strategy
  17. 17. James Baldwin debates in Oxford (1968)
  18. 18. "I think there are plenty of good people in tech America, but there are also plenty of bad people in tech America and the bad ones are the ones who seem to have all the power and be in these positions to block things that you and I need. Because this is the situation, you and I have to preserve the right to do what is necessary to bring an end to that situation, and it doesn't mean that I advocate violence, but at the same time I am not against using violence in self-defense. I don't even call it violence when it's self-defense, I call it intelligence." Malcolm X
  19. 19. ‘I say: Let’s just do the work … I’d have to understand why you feel that way. I’d have to be your friend and get into your pain and hurt, your fears. And that takes time. That’s the work that needs to happen around kitchen tables and in our communities. When I say ‘go high,’ I’m not trying to win the argument. I’m trying to figure out how to understand you and how I can help you understand me.’ Michelle Obama
  20. 20. Champion & actively helping the underdog Become an advisor, a mentor, an investor.
  21. 21. Doing this for the next 10, 20 years. The #iotlondon meetup will host its 100 meetup on June 23rd in London.
  22. 22. Congres Internationaux d’Architecture Moderne (CIAM) meetings: 1929-1959
  23. 23. Let’s have some community KPIs. Let’s make a plan, year on year.
  24. 24. Let’s capture other perspectives. Let’s invite, listen to and document to extreme points of view, from China to Italy.
  25. 25. To young people: do a PhD. The people who will take you on are in this room.
  26. 26. To young people: this isn’t an industry. This is a conversation within a diverse community of practice.
  27. 27. Let’s get some real money behind this. Government funding exists, let’s go after it.
  28. 28. Let’s get to work. @iotwatch