a secure &
Good Night Lamp
1. what happens when we
embed connectivity in everyday objects.
2. what happens when those objects
are designed with an understanding
of the affordances of the web.
1. Anyone distributing physical products .
2. Anyone offering Big Data services
tied to physical products .
3. Anyone wanting to know more
about what happens to a product
(cradle to cradle).
Sensors are cheaper so imagine
what you could do with them.
What would you want to track?
What could you learn about
Customers will want to know
-that you are collecting data
-why and what you are collecting
-that their confidentiality is preserved
-that their data is accessible
Customers will want
-A unique URL where they can see
what you’ve collected.
-To know what sensors you’re using
-That an API is interrogating the data
Customers will expect
-To be the owner of the data & be the
-To decide who they allow access to
(might not even be you).
The way you package a product & design a
user experience might be impacted.
You might need to develop a long-term data
You might need to develop a data ethics policy.
You will need APIs.
You can start to see how people use your
products, what its lifespan really is.
You will encourage people to interact with
your service more often and give you feedback.
You can develop relationships with developers
who might have better ideas than
your own team can.