2. IP Business Overview: ROI are measured in terms of volume licensing based on sales of ASIC /SoC it is targeted for. Standard for Future: An IP provider can no longer hedge its bets on one protocol & hope that is the one the consumer would take of. What do you get when you approach a Customer for IP sales? Time to Market Consideration: Design/Verification Tools & Methodology have evolved & undergone revolutionary changes, and both are equally important. What has made India as the Design Hub attracting the MNC’s?: The Industry Employees are expected to increase more than 7 times in the next 5 years, to over 780,000 employees by 2015. Customer gets everything required for a complete IP-SoC development Cycle. (saving in engg cost (50%), best skilled resources, EDA Vendor) Vast network of engineering colleges & universities (Two Lakh Engineers pass out every year) The birth and growth of IP in India/2
3. Partnerships with EDA tools providers & Foundries: They have good understanding of market & experts in our Industry. The cycle time to prepare a tools are long (longer than it takes us to train for the services). We have EDA tools providers like Cadence, Synopsys, Mentor, etc & FPGA & Foundries like Xilinx, Actel, Altera, TSMC, Global Foundries, UMC etc. Precautions: Copyrighting your Intellectual Property in some geographical domains (USA, Europe, India...etc) and trade mark some collaterals & brand names are essential. If you have patents, one must protect the patent though it is expensive & time consuming process. Non disclosure and ownership agreements with Clients/Partners & Vendors and of course, with Employees is a must. Customer feedback on available standard & specialized IP: Standard IP available in the market does not work as required; too much time required to understand and re-engineer the IP. Specialized IP available in the market is very expensive and still(!) does not work as required. Customer needs Design Services for “tweaking” the IP for at the least three main reasons such as change interfaces, design issues(like gate count, speed and (low) power), re-targeting foundry libraries and technologies. Customer rarely gets these Design Services since IP Vendors tend to sell IP as standard parts. So along with low cost the IP, customer needs AE/PSE support for the same. The birth and growth of IP in India/3
10. AEsGEMAC OVC IEEE 1394 RapidIO IP Development Program by Silicon Interfaces® a software and vlsi design center GEMAC Infiniband
11. Thank You … Manoj Singh - Email: manoj@siliconinterfaces.com For more info on: IPs & VIPs – www.siliconcores.com Services – www.siliconinterfaces.com Email –info@siliconinterfaces.com The birth and growth of IP in India/5
