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Design - Level 2 - Unit 2 - Poster design

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Design - Level 2 - Unit 2 - Poster design

  1. 1. kinds of posters  COMERCIAL POSTERS (PUBLICIDAD)  POLITICAL POSTERS (PUBLIC SERVICE MESSAGE)  DIFFERENT KINDS OF POLITICAL POSTERS     MILITARY AFICHES POLITICOS MILITARES. SOCIAL SPORTS CONGRESSES/EVENTS  ANOTHER WAY TO DEFINE POSTERS IS INFORMATIVE AND FORMATIVE
  2. 2. HISTORY The great season of the poster , which was created with the first lithograph printed in colours 1866 by Jules Cheret , continued in Paris Toulouse Lautrec and Alphonse Many , but from the years 1890-1900 that Europe and America entered a frenzy on a new form of advertising , which was also a new art form : the illustrated paper poster colours. Streets were completed monotonous and boring. Boulevards Paris, tiny streets of Belgium and Holland , the solemn corners of London and the windows of the shops of America colourful images filled with posters created by some of the most talented artists of the time. Until then , cities were covered with posters that had a lack absolute artistic value. The poster was , but the art of advertising yet The poster in Paris þÿ was born. With the intervention of a talented artist such as French Jules Cheret , this discipline was the impetus and settled first in France and then spread to the rest of the world. A Cheret is considered the " father of the poster." Designed over a thousand advertisements and led a remarkable group of Parisian artists that included the most famous of them all :ToulouseLautrec.
  3. 3. Features flier or poster The sign or poster are graphic elements that are used, among other things, to advertise a social, sports or business or to promote a service or sell a product.
  4. 4. Mechanisms used to create graphic messages on a poster 1. CONTACT 2. INFORMATION 3. PERSUATION 4. IDENTIFICATION 5. CONFORMITY WITH THE CONVENTION 6. AESTHETICS
  5. 5. POSTER DESIGN PROCESS Before you start designing, we must consider writing a sketch graph to answer these questions: • Who is it for? • What basic and fundamental concept presented in the poster? • What text information going? • What image information going? • And most of these questions, one: What interests you read the receiver? same must make a profit (tangible or intangible) to see the poster.
  6. 6. design principals What you must consider when designing a poster
  7. 7. EXAMPLES TRY TO FIND WHY THESE EXAMPLES WERE SUCCESSFUL
  8. 8. tips Some things you might like to consider
  9. 9. basic concepts to take into consideration Advice given by James Victor to his students: “Great design is that that goes in though the eyes and explodes in the brain” 1.Have a great idea 2.Work on paper 3.Do not choose ideas that are too big; sometimes small ideas are much more powerful 4.Be simple, “Less is more”. 5.Learn form your mistakes 6.learn when to stop 7.have an opinion 8.Be alert to thing that entertain 9.Pay attention to lateral thought, those that some people could consider inappropriate 10.Understand the simple within the complex and the complex with in the simple.
  10. 10. design specification

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