SMACAD Spring 2011 Lesson 2, Exercise 2


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Slide show reports on an exercise as part of the Social Media Academy course for Social Media Strategist Certification. Exercise is about the question of an optimum size of networks.

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  • This is certainly an important consideration... what IS the optimum size of a network... Thanks for sharing Des, I'm headed over to join LinkedIn Bloggers group right now.
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SMACAD Spring 2011 Lesson 2, Exercise 2

  1. 1. SMACAD – Spring 2011 Social Media Strategist Certification Report on Lesson 2 Exercises Des Walsh
  2. 2. SMACAD – Spring 2011 Exercise 1 of Lesson 2 Note that results of my exercise 1 from Lesson 2 are private to this group so they are not included in this slide deck
  3. 3. SMACAD – Spring 2011 Exercise 2 of Lesson 2 What the exercise was Ask 10 contacts publicly on their Facebook wall what their thoughts are about network size. Collect the results. You may mention it is for an exercise at SMACAD. What I did When I took note of the exercise, I neglected to include the “on their Facebook wall” part, so what I did was in fact to ask the question in a few forums.
  4. 4. SMACAD – Spring 2011 Exercise 2 of Lesson 2 I asked the network size question on: My Facebook wall My LinkedIn profile (status) The LinkedIn Bloggers group I co-moderate I'm doing an exercise as part of my Social Media Strategist course at Social Media Academy: seeking opinions on what is an optimum size network on a) Facebook and/or b) LinkedIn . Qualifying comments welcome.
  5. 5. SMACAD – Spring 2011 Exercise 2 of Lesson 2
  6. 6. SMACAD – Spring 2011 Exercise 2 of Lesson 2
  7. 7. SMACAD – Spring 2011 Exercise 2 of Lesson 2
  8. 8. SMACAD – Spring 2011 Exercise 2 of Lesson 2 Results Facebook Wall: a good discussion, with six likes and six considered comments and a link to a related blog post – when I read the blog post I wrote a reasonably detailed comment My LinkedIn Profile status update: no response LinkedIn Bloggers discussion forum: two quite thoughtful responses
  9. 9. SMACAD – Spring 2011 <ul><li>Exercise 2 of Lesson 2 </li></ul><ul><li>Takeaways </li></ul><ul><li>This has been a valuable exercise, especially in terms of helping me think about network effectiveness . </li></ul><ul><li>I see considerable scope for improving the effectiveness of my networks by </li></ul><ul><li>setting clearer business objectives for my social networking </li></ul><ul><li>being more systematic in managing contribution and participation </li></ul>
  10. 10. SMACAD – Spring 2011 Contacting Des Walsh On Twitter: @deswalsh Web/Blog: These and more social web links at