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MediaScope - Guide to Aust Digital Sales Agencies, Networks & Ad Trading Platforms - May 2011


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Guide to Australian Digital Sales Representation Agencies, Networks and Automated Buying Platforms - May 2011. This guide will evolve in line with this fast changing segment of the market.

About Us: The MediaScope Advertising Directory is Aust's most comprehensive resource of niche, alternative and emerging media options with over 2,500 directory listings - and we're growing fast. We aim to aggregate increasing choice for agencies buyers, marketers and sme's in an ever evolving advertising landscape.

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MediaScope - Guide to Aust Digital Sales Agencies, Networks & Ad Trading Platforms - May 2011

  1. 1. Guide to Digital Sales Agencies & Networks – Australian Market – May 2011 Online Sales Agencies Performance Networks Search Email Vertical Networks Mobile Networks Engagement Networks
  2. 2. Guide to automated media trading platforms in the Australian market – May 2011 *Digital Trading Platforms – exchanges, DSP’s Advertising Bartering Services Advertising Planning/Buying Platforms (on & offline) *Large Digital Media Agencies developing own buy platforms/trading desks *Large Digital Publishers developing own sell platforms/trading desks
  3. 3. About MediaScope: Aggregates advertising choice and offers a range of tailored services.... Revenue & Advertising Sales Consulting – tailored strategies & tactics to maximise your advertising revenue Ad Buying & Selling Templates – streamline your media briefing, ad sales processes, user surveys & more Media Planning – identify & qualify advertising channels reaching new & involved audiences tailored to your specific brief and objectives Media Kit Check-Up – are you communicating your advertising sales proposition to ad buyers with confidence? Ad Sales Training & Mentoring – upskill your team - ensure you are selling based on advertising buyers needs Ad Sales and Marketing/Ad Agencies – we’ll guide you through the market & recommend & introduce you to people and agencies to meet your needs Media Market Overviews – stay up to date with our fast changing media landscape through a non-biased media market presentation for you & your team In Focus Business Profiles - promote your business in Q&A format within Mumbrella, Digital Ministry, Marketing Magazine, Anthill & MediaScope MediaScope Advertising Directory – Reach beyond mainstream through Australia’s most comprehensive resource of niche, alternative and emerging advertising options – 2,500 directory listings (& growing fast) Contact: [email_address] or Ph: 0424 100325 to discuss your needs Pr Professionals – let us identify new media options & build your contact lists