Unfolding Your Brain - AdobeMax 2013
•
10 likes•8,749 views
Discover why at times we feel on fire with creativity — and at other times we don’t. We'll explore the neuroscience of creativity, productivity techniques, and emerging practices that spur innovation and help our brains work best. Beware: This session challenges the standard norms for concentration, focus, and productivity and may change how you work — for the better. Presented at AdobeMax 2013.
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Viewers also liked
Viewers also liked (20)
Similar to Unfolding Your Brain - AdobeMax 2013
Similar to Unfolding Your Brain - AdobeMax 2013 (20)
More from Denise Jacobs
More from Denise Jacobs (20)
Recently uploaded
Recently uploaded (20)
Unfolding Your Brain - AdobeMax 2013
- 1. UnFolding Your Brain Denise R. Jacobs AdobeMax Los Angeles, CA 6 May 2013 Catapult Your Creative Productivity!
- 2. For the Twitters I am: @denisejacobs This fine event: @adobemax #adobemax I’m talking about ways to: #unfoldyourbrain
- 3. Photos: Denise Jacobs and Stefan Nietzsche Some little-known facts about me:
- 4. I’ve always loved to create, but…
- 5. But I was still afraid: am I truly creative? Photo: Denise Jacobs
- 7. I had an epiphany http://www.flickr.com/photos/44085287@N05/4055814772/
- 9. We all hold the power http://www.flickr.com/photos/assbach/267598910/
- 10. My work: to facilitate access & process Used with permission: http://www.flickr.com/photos/aarronwalter/4629076165/
- 11. Intro Is this all there is?
- 13. Managers
- 17. “Houston, we have a problem…” http://commons.wikimedia.org/wiki/File:S70-34902.jpg
- 18. http://www.flickr.com/photos/plindberg/33867829/ Most important tool for creativity?
- 21. Because you feel like this?
- 23. Our brains could be like this instead http://3.bp.blogspot.com/-1eRPzp-nsRo/Tev0hqraxtI/AAAAAAAASDY/xs8YEgb4op4/s1600/beetle.jpg
- 24. When creativity is flowing http://www.flickr.com/photos/sgeithner/5290115839/
- 26. And while it feels like magic http://www.flickr.com/photos/torley/2761300969/
- 27. “Creativity is magical, but is not magic.” - Dr. Charles Limb, “Your Brain on Improvisation” TED talk Remember, however
- 28. “Creativity is newness produced.” - Sir Ken Robinson, Out of Our Minds
- 29. If we understand the mechanisms http://www.flickr.com/photos/mag3737/304687602/
- 30. Something consistent; can be counted upon Photo: Denise Jacobs
- 31. To share concepts, ideas, and tips for practices that help to better leverage your brain to catapult your creative productivity so that you can work better and create more! My objective:
- 32. To be able to reach this! http://www.flickr.com/photos/7730492@N03/4958540694/
- 34. 1 emancipate
- 37. Multitasking
- 42. The monsters in your head http://www.flickr.com/photos/epsos/4887528060/
- 43. “If your demons are such that they fill the room the instant you contemplate creating, your studio will be too dangerous a place to enter.” - Eric Maisel, Fearless Creating
- 44. “False Evidence Appearing Real” or, alternatively, “F*ck Everything And Run!” F.E.A.R. =
- 45. “The goal is to manage anxiety so that our energies are used for the productive and satisfying art of creating, rather than the destructive and debilitating art of self-torture.” - Clare Warmke, Idea Revolution
- 47. “An essential aspect of creativity is not being afraid to fail.” - Dr. Edwin Land, The Instant Image: Edwin Land and the Polaroid Experience
- 48. Inner Critic Photo: Denise Jacobs
- 55. 2 Adjust
- 57. Left v. Right brain http://www.flickr.com/photos/47691521@N07/4639590640/
- 60. “The parts of your brain that are responsible for self-monitoring are literally turned off during creative endeavors….Creative people have mastered the art of turning off [the inhibitive] part of their brains to let their ideas flow more smoothly, unleashing their imagination.” - Tina Seelig, InGenius
- 62. What are our brains constantly producing? http://www.flickr.com/photos/44568283@N02/4097561067/
- 64. Alpha: the gateway to creativity
- 66. Engage in mindless activity http://www.flickr.com/photos/rabi/2499381396/
- 70. “When your brain is supposedly doing nothing, it’s really doing a tremendous amount.” – Marcus Raichle, Neurologist
- 71. Unplug and take“Lo-fi” time http://www.flickr.com/photos/yourdon/2682666460/
- 74. “Fear is not real. It is a product of the thoughts you create. Do not misunderstand me. Danger is very real. But fear is a choice.” - character of Cypher Raige (played by Will Smith), After Earth
- 75. Become a Fear Alchemist http://commons.wikimedia.org/wiki/File:Joseph_Wright_of_Derby_The_Alchemist.jpg
- 76. Negative Stress > Eustress http://www.flickr.com/photos/avantgame/2323853965/
- 78. Take ourselves less seriously
- 79. Laughter heals fears (& activates R-brain) http://www.flickr.com/photos/lanchongzi/3545537282/
- 80. 3 Practice
- 82. Focus on meaningful tasks http://www.43folders.com/2008/09/01/what-are-you-doing
- 87. Say NO to Distractions http://www.flickr.com/photos/gideon/6582069/
- 89. RescueTime.com
- 96. 4 Generate
- 97. Start the flow of ideas http://www.flickr.com/photos/international-festival/3018718331/
- 98. Look for problems to solve (or create them) http://www.flickr.com/photos/argonne/4441693270/
- 99. Art students were given 27 eclectic objects and were instructed to select a few and arrange a still life and draw it. Some examined relatively few objects, outlined their idea swiftly, and moved quickly to draw their still life. Others took their time: handled more objects, turned them this way and that, rearranged them several times, and needed much longer to complete the drawing. It appeared as if the first group was trying to solve a problem: How can I produce a good drawing? Whereas the second was trying to find a problem: What good drawing can I produce? The problem-finders’ drawings had been ranked much higher in creativity than the problem-solvers’. Ten years later, the problem-finders had all gone on to be professional artists, while the problem-solvers had left the art world. Another decade later, the problem-finders were “significantly more successful — by the standards of the artistic community — than their peers.” A study on problem-finding and creativity
- 100. Create a inspiring macro environment
- 107. Talk them out (& record it) http://www.flickr.com/photos/jamescridland/3641402489/
- 108. Embrace disruption Photo: Denise Jacobs
- 109. Gather and curate your ideas http://www.flickr.com/photos/gmanviz/3181410714/
- 111. 5 Innovate
- 112. Do it with others http://www.flickr.com/photos/u-suke/5668302030/
- 113. Immerse yourself in diverse environments http://www.flickr.com/photos/shirinwiniger/3680885289/
- 116. The source of great ideas http://www.flickr.com/photos/librarianavengers/2495352933/
- 119. Invite others to wonder with you http://www.flickr.com/photos/jakecaptive/47065720/
- 123. Engage in parallel play Photo: Denise Jacobs
- 126. Proper tools to capture ideas Photo courtesy of Post-it Brand & 3M
- 127. 6 Produce
- 131. • observe • suggest • tinker • review • apply feedback • reiterate The d.school production process
- 132. http://www.flickr.com/photos/myfear/289257055/ The stage is set for Flow
- 133. Flow?
- 134. • Concept in mind: knowing what you want to achieve and what it looks like • Necessary materials on hand • Cleared space • Time carved out and distractions eliminated • Practice in place All of the previous steps lead you here:
- 135. Epilogue Liberation
- 139. “…the confidence that, when given a difficult problem, we have a methodology that enables us to come up with a solution that nobody has before.” - David Kelley of Ideo …which is
- 141. Ideas are on and poppin’! http://www.flickr.com/photos/7730492@N03/4957946157/
- 143. Change Thinking > Change Habits > Change Results http://starchild07.deviantart.com/art/Brainwaves-44238823
- 144. Value yourself, ideas, and process http://www.flickr.com/photos/pocait/2847866615/
- 145. Creativity will take off! http://commons.wikimedia.org/wiki/File:Space_Shuttle_Endeavour_launches_on_STS-99.jpg
- 147. delicious.com/denisejacobs/ unfoldyourbrain delicious.com/denisejacobs/ creativityhabit delicious.com/denisejacobs/ brainoncreativity Always being updated as I find new relevant articles! Resources!
- 148. My articles for further reading netmagazine.com/features/ four-secrets-enhancing- creative-productivity alistapart.com/articles/ reigniting-your-creative-spark/ alistapart.com/articles/ banishing-your-inner-critic/
- 149. My books! The CSS Detective Guide CSSDetectiveGuide.com InterAct With Web Standards InterActWithWebStandards.com My chapter: “Learning with the Web” Smashing Books #3 & #3 1/3 SmashingBook.com My chapter: “The Missing Element of Redesign: Story”
- 150. Cover art thanks to Americo Morales AmericoMorales.com
- 151. DeniseJacobs.com denise@denisejacobs.com twitter.com/denisejacobs facebook.com/denisejacobsdotcom slideshare.net/denisejacobs Your Creativity Evangelist Extraordinaire Photo used with permission: http://www.flickr.com/photos/aarronwalter/4629078087/
- 152. …for your chance to WIN one of these e- books from Adobe Press! Every survey you submit enters your name to win the daily grand prize - an Apple® iPod Nano® Take the SESSION SURVEY > ADOBEMAX app!