Towards a More Agile Design Process
How most approach the design process
How most manage their design
Look familiar?
The current trend is a bit more…agile
What’s the difference? <ul><li>Adaptable processes  </li></ul><ul><li>Breaks project into smaller pieces and acts on each ...
How do you switch tracks and move to agile?
A tale of two management strategies
…And two calendars Agile Waterfall                       14 Signoff! 13 12 11 10 Full design 9 Feed back 8 7 6 Mockup 5 Me...
1) Drop the comps <ul><li>“ Set the mood” board with color palettes, images, proposed grid structure, typography, and othe...
1) Drop the comps <ul><li>Use the mood board to focus conversation to gauge the client’s preferences  </li></ul>Agile: day...
2) Go only half-way Agile: days 6-9 Do a partial design mockup instead of a full design mockup
2) Go only half-way <ul><li>Get feedback on specific aspects and make changes </li></ul>Agile: days 6-9
3) Give it your all <ul><li>Once you’ve received sufficient feedback and are going in right direction, then go all the way...
4) Done! Agile: day 14
Meanwhile, back at the waterfall ranch… <ul><li>Designers are doing this </li></ul>Waterfall: day 14 Clients are doing this
Outcomes <ul><li>Controlled iteration </li></ul><ul><li>Client input and collaboration </li></ul><ul><li>Satisfaction on b...
Recap of steps <ul><li>Drop the comps </li></ul><ul><ul><li>Set the mood, create a conversation </li></ul></ul><ul><li>Go ...
You decide which fits best for your project <ul><li>  Waterfall?   Or   Agile? </li></ul>
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Towards an Agile Design Process

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Towards an Agile Design Process

  1. Towards a More Agile Design Process
  2. How most approach the design process
  3. How most manage their design
  4. Look familiar?
  5. The current trend is a bit more…agile
  6. What’s the difference? <ul><li>Adaptable processes </li></ul><ul><li>Breaks project into smaller pieces and acts on each quickly </li></ul><ul><li>Less linear </li></ul><ul><li>Focus on collaboration and face to face communication </li></ul>Agile <ul><li>Pre-planned and rigid </li></ul><ul><li>Multiple deliverables are measurement of progress </li></ul><ul><li>Linear and sequential </li></ul><ul><li>Difficult to adapt to change </li></ul>Waterfall
  7. How do you switch tracks and move to agile?
  8. A tale of two management strategies
  9. …And two calendars Agile Waterfall                       14 Signoff! 13 12 11 10 Full design 9 Feed back 8 7 6 Mockup 5 Meet 4 3 2 Mood board 1 Meet F Th W T M   25   24 Signoff   23 Client review   22   21 20   19 Final revs   18 Meet   17 Client review   16 15  14 13 12 Rev 1 11 Meet 10 9 Client review 8 7 6 5 4 3 2 Design 3 comps 1 Meet F Th W T M
  10. 1) Drop the comps <ul><li>“ Set the mood” board with color palettes, images, proposed grid structure, typography, and other site examples </li></ul>Agile: days 1-5
  11. 1) Drop the comps <ul><li>Use the mood board to focus conversation to gauge the client’s preferences </li></ul>Agile: days 1-5
  12. 2) Go only half-way Agile: days 6-9 Do a partial design mockup instead of a full design mockup
  13. 2) Go only half-way <ul><li>Get feedback on specific aspects and make changes </li></ul>Agile: days 6-9
  14. 3) Give it your all <ul><li>Once you’ve received sufficient feedback and are going in right direction, then go all the way and finish the design. </li></ul>Agile: days 10-13
  15. 4) Done! Agile: day 14
  16. Meanwhile, back at the waterfall ranch… <ul><li>Designers are doing this </li></ul>Waterfall: day 14 Clients are doing this
  17. Outcomes <ul><li>Controlled iteration </li></ul><ul><li>Client input and collaboration </li></ul><ul><li>Satisfaction on both sides </li></ul>
  18. Recap of steps <ul><li>Drop the comps </li></ul><ul><ul><li>Set the mood, create a conversation </li></ul></ul><ul><li>Go only half-way </li></ul><ul><ul><li>Get feedback and buy-in to move forward </li></ul></ul><ul><li>Give it your all </li></ul><ul><ul><li>when you know everything is right </li></ul></ul>
  19. You decide which fits best for your project <ul><li> Waterfall? Or Agile? </li></ul>

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