(R)EVOLUTION CREATIVITY Denise Jacobs IABC
World Conference | Washington, DC 13 June 2017 T H E

@denisejacobs
@iabc | #iabc17
#creativityrevolution

Want the slides? They’re here:
creativedo.se/iabc-cr

When 1≠1

Darwin’s wing man
http://www.flickr.com/photos/drthompson/3689420515/

A Sneeze of laughter
http://photography.nationalgeographic.com/photography/photo-of-the-day/girls-laughing-uganda-pod/

Magic maker
Photo: Denise Jacobs

“I’ll introduce you to all
of my friends…” https://www.flickr.com/photos/epersonae/112453786/

The Present: Today. Now.

Here we are!

Conferences = potential for change
http://www.flickr.com/photos/toprankblog/2280204274/

Ideas are sparked
http://www.flickr.com/photos/sjliew/1286367571/

New social networks formed
http://www.flickr.com/photos/thelastminute/3114650732/

The initial excitement about the
new http://www.flickr.com/photos/ableman/543078380/

Taken over by old habits
http://www.flickr.com/photos/irrezolut/2311904560/

How to incorporate it?
http://www.flickr.com/photos/debord/4932655275/

“We need to become modern
communicators.” - Jon Iwata

By focusing on
http://www.flickr.com/photos/designandtechnologydepartment/4771136128/

IBM CEO Study, 2010
https://www-03.ibm.com/press/us/en/pressrelease/31670.wss

Adobe State of the Create
Study, 2012 https://www.adobe.com/aboutadobe/pressroom/pdfs/Adobe_State_of_Create_Infographic.pdf

Time Magazine Poll, 2013
http://business.time.com/2013/04/26/the-time-creativity-poll/

LinkedIn Study, 2016
https://business.linkedin.com/talent-solutions/blog/trends-and-research/2016/most-indemand-soft-skills#

Strained relationship with our creativity
http://www.flickr.com/photos/mikeapalooza/553545517/

Expressing creativity à transformation
http://www.flickr.com/photos/rvm_71/5011353192/

A Creativity (R)Evolution!

All gatherings are opportunities
https://www.flickr.com/photos/stella12/7045899425

Nurture the Creative Spark
http://www.flickr.com/photos/cdoublew/2668216943/

The Roots of (R)Evolution

What is the “creative spark”?
http://www.flickr.com/photos/ogil/1507585665/

Everyone has it
http://www.flickr.com/photos/kaptainkobold/4812035672/

Photo by Derek Kearney A
significant shift

Why I do what I
do http://TheCreativeDose.com/

Umair Haque
http://www.flickr.com/photos/nextconference/3504568830/

“The sum total of human
effort can add up to not merely more, but to Better.” Umair Haque, Betterness: Economics for Humans

Betterness? Betterness!!

(Btw…in 2014, this happened !!)
Photo: Denise Jacobs

The Foundation

(R)Evolution ≠ Revolution
http://www.flickr.com/photos/stargardener/7037360553/

Our role model: the coral
polyp

Builds rich environments
http://upload.wikimedia.org/wikipedia/commons/d/de/Coral_Reef.jpg

Creates new land forms
http://images4.fanpop.com/image/photos/23300000/Coral-Reef-Torres-Strait-Island-australia-23340592-1600-1200.jpg

Tiny Habits
http://tinyhabits.com/

The structure
http://www.flickr.com/photos/anetq/8543067943/

1. In the positive 2.
Present tense 2 Modifications:

Anchor to a current habit
http://www.flickr.com/photos/fotobydave/333883245/

Congratulate yourself
http://www.flickr.com/photos/clappstar/6297835482/

Good Feelings = Good Neuroscience
http://www.flickr.com/photos/cblue98/7254347346/

Your brain on…(praise!)

Making

=Big results
http://www.flickr.com/photos/anetq/8543069503/

From Spark to Flame

Two levels
http://www.flickr.com/photos/fragmented/2734290118/

The Personal

“We need to move from
‘inform’ to ‘inspire.’ ” - Gabrielle Dolan

Our Inner Critic can hold
us back

“Obsessing about preventing bad things
from happening also prevents good things from happening, or sometimes prevents anything from happening at all.” Scott Berkun, The Year Without Pants

Are you a terrorist to
yourself? http://www.flickr.com/photos/koomatuomio/4182554398/

Banishing the Inner Critic

Takes courage
http://i.vimeocdn.com/video/626323692_1280x720.jpg

You are the gateway
http://www.flickr.com/photos/eschipul/4396790244/

It’s all about you being
“self-ful” http://www.flickr.com/photos/siutou_amy/2306794554/

Self-ful-ness: Caring for your own
welfare so that you are able to care for the welfare of others.

The Oxygen Mask Theory

Love what you do. Do
what you love. http://www.flickr.com/photos/jmscottimd/616642026/

Believe in what you do
http://www.flickr.com/photos/pocait/2847866615/

“The only way to be
truly satisfied is to do what you believe is great work. The only way to do great work is to love what you do.” Steve Jobs, 2005 Stanford Commencement speech

By nurturing your own spark
http://www.flickr.com/photos/aguslepe/5512044294/

You’ll begin to open up
http://www.flickr.com/photos/anieto2k/9255191990/

And then magic happens

Self-ful transforms
http://www.flickr.com/photos/kara_allyson/5358611092/

To Self-less
http://www.flickr.com/photos/mazgrp/2050810720/

“One of the best ways
to make yourself happy is to make other people happy. One of the best ways to make other people happy is to be happy yourself.” Gretchen Rubin, The Happiness Project

How?
http://www.flickr.com/photos/eyefruit/1097398/

Recognize your brilliance
http://www.flickr.com/photos/jonathan_hamner/3386076488/

Speak your truth
http://www.wordstream.com/images/persuasive-landing-pages-words-have-power.jpg

“Communicators change the world.” –
Nancy Duarte, STC Summit 2015 opening keynote “Resonate”

DO NOT focus on your
weaknesses http://www.flickr.com/photos/jonathan_hamner/3386076488/

You will only improve 10-15
% (and it will be painful) Tom Rath, Strengths Finder 2.0

Enjoy + Good at +
Feeling Empowered http://www.flickr.com/photos/h-k-d/3310336516/

= Empowered Play
http://www.flickr.com/photos/anieto2k/8216666102/

aka = Flow

R-E-S-P-E-C-T

Shift into the habits you
want to develop http://www.flickr.com/photos/rene_ehrhardt/2762573549/

You’re about to be @Boonerang-ed

Think of several topics you
are a bad-ass in. Write up 1-2 talk descriptions based on your interests and expertise. Share them with your partner in one month. Homework: Write a talk description

Think of 1-2 tiny habits
you will do to nurture the sparks ignited at this conference. Homework: Tiny Habits to Nurture the Spark

Check in date: 13 July
2017

Recognize & support your spark
http://www.flickr.com/photos/cdoublew/2663137942/

Why is this important?
http://www.flickr.com/photos/dlaughland/3475448568/

Your attitude is a contagion
http://www.flickr.com/photos/placbo/2826724783/

Our role model: the common
cold virus http://abcnewsradioonline.com/storage/news-images/118564579.jpg

Connectedthebook.com

Each happy friend increased an
individual's probability of being happy by 9%. Even perfect strangers three degrees of separation away—friends of friends of friends— exerted a significant uplifting influence Unhappy people at the center of the network are more likely than those at the periphery to become happy in the future. Happiness is contagious http://www.wired.com/medtech/health/magazine/17-10/ff_christakis?currentPage=all

Your change will spread beyond
you http://behance.vo.llnwd.net/profiles19/1330505/projects/5455539/30cbf8c45952cdcf360ef545b1dcaba9.jpg

The Social

We need to get our
group on http://www.weareforeal.com/projects/bssp-nouiasaaou-2013

Mo’ people, mo’ creativity
http://www.flickr.com/photos/international-festival/3019543830/

“Creativity is social….Instead (of brainstorming)
you need ‘magic circles,’ small teams of people who trust each other, are familiar with each other, and play together.” Bruce Nussbaum, Creativity Intelligence

Connectors are behind these “magic
circles”

Not the disconnected connection

Our role model: Molly Holzschlag
http://www.flickr.com/photos/janbrasna/112338913/

Create a locus where ideas
can mix & mingle http://www.flickr.com/photos/opensourceway/7496803638/

Even if you’re an introvert

Be the one that starts
the process

And start to create the
environment for others http://upload.wikimedia.org/wikipedia/commons/d/de/Coral_Reef.jpg

Over lunch in 1994
http://en.wikipedia.org/wiki/Monsters,_Inc.

Monsters, Inc was born

Improve with Improv
http://www.flickr.com/photos/roel1943/5740295789/

1) Accept the offer
https://www.flickr.com/photos/mcgraths/3277839203

2) Fully commit Photo: Jessie
Shternshus

Instead of this

3) Use this structure

4) Make your colleague(s) look
good https://www.flickr.com/photos/life_is_good_pete/3051205091/

“Play is how we invent
and experiment.” Josh Clarke, The Web Gets Real

So…Let’s play!

Builds trust
https://www.flickr.com/photos/joi/2941559903

Collaborations get increasingly stronger
http://www.flickr.com/photos/schipulites/5407946699/

Eating my own dogfood: Improv
acting classes! Photo: Denise Jacobs

Think of 1-2 tiny habits
you will do to cultivate a culture of creative collaboration around you. Homework: Tiny Habit of Creative Collaboration

Check in date: 13 August
2017

From segmented to personal
https://unsplash.com/photos/UOwvwZ9Dy6w

Didn’t we start out with
this guy?

Viva La (R)Evolution!

Creative power to the people!
http://www.flickr.com/photos/flickerbulb/53116195/

Personal fulfillment (aka Happiness)
http://www.flickr.com/photos/pocait/2847866615/

Team and company creating Betterness

“Betterness can't happen if you're
spending your life churning out toxic junk. It can only happen when more meaningful work is done.” Umair Haque, Betterness: Economics for Humans

Bigger than just yourself
http://www.flickr.com/photos/7730492@N03/4958540694/

It’s about You + Others
http://www.flickr.com/photos/7730492@N03/4957946157/

Eudaimonia = Human flourishing
http://www.flickr.com/photos/bohman/174718774/

Love is the compass

“Happiness is not just a
mood – it’s a work ethic…..Happiness is actually the precursor to success.” Shawn Achor, The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work

Here at the IABC world
conference, with you http://www.flickr.com/photos/moqub/2745092532/

Creativity won’t: Give you up,
Let you down, Run around, or Desert you

“We don’t have to invent
anything; it’s already all around us.” Josh Clarke, “The Web Gets Real”

Encourage the eco-system

Remember that we can create
better together

We can evolve creatively
http://www.flickr.com/photos/opensourceway/6005503875/

“A ship is safe in
harbor. But that’s not what ships are for.” – William G.T. Shedd https://static.pexels.com/photos/33612/sailboat-water-stockholm-ship.jpg

Make the transition
http://www.flickr.com/photos/joeathialy/3397362215/

Remember: Words have POWER

Share your brilliance with the
world https://www.flickr.com/photos/lauroroger/8808985531

Engage, inspire, & lead authentically
by example https://www.flickr.com/photos/fortunelivemedia/10443899314/

Because I sincerely believe this
http://www.flickr.com/photos/dougbelshaw/4168593521/

that you want to see
in the world http://www.flickr.com/photos/20872388@N06/5572306965/

CreativityRevolution.com

Get the slides, y’all!
creativedo.se/iabc-cr

THE CREATIVE DOSE A Creativity
+ Innovation Collective Work Better. Create More. Create Betterness. Creative Thinking & Problem-solving Applying an Innovation Mindset Creative Collaboration Team Communication & Cohesion TheCreativeDose.com @thecreativedose

Come to my book signing
from 11:30am – 1pm

DeniseJacobs.com DeniseJacobs.com/subscribe denise@denisejacobs.com twitter.com/denisejacobs facebook.com/denisejacobsdotcom
Connect, Chat, and Collaborate! Photo used with permission: http://www.flickr.com/photos/aarronwalter/4629078087/

And finally…
http://www.flickr.com/photos/27620885@N02/2609974180/

The Dark or the Light

Doing this is the first
step

It’s time

You are all Evangelists Photo:
Denise Jacobs

We’re not here to play
it safe