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Let’s Rawk the Web: A Call to Action


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While some conferences support a proactive diversity policy, the common lament industry-wide is the pool of candidates just isn't large enough to draw from. It's time for women and people of color to Rawk The Web: to become more visible, promote our achievements, and make ourselves known as the rockstars we truly are.

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Let’s Rawk the Web: A Call to Action

  1. Let’s Rawk The Web A Call to Action Denise Jacobs GitHub’s Public Speaking Workshop for Women 22 February 2014
  2. Rawk The Tweets The Sista Gettin’ her Speak on: @denisejacobs Where we at? @github #passionprojects What I’m rawkin’ about: @rawktheweb #rawktheweb
  3. O hai! Photo: Derek Kearney
  4. Today: Creativity
  5. Have you noticed…
  6. An imbalance?
  7. Typical dev conference line-up
  8. UX conferences
  9. Typography conferences
  10. Tech company startup crews
  11. Tech book authors
  12. Is the tech industry just white dudes? ***
  13. There is plenty of diversity… ***
  14. There is some diversity… ***
  15. There is diversity… ***
  16. There are diverse web experts
  17. So…what gives?
  18. FOWA Miami 2009
  19. And at present…
  20. Much like Kristina…
  21. And just so you’re not confused… te) hi (w ^
  22. Honest! Photos: Denise Jacobs
  23. Potatoes & the tech industry
  24. Lack of biodiversity
  25. Exponential growth & influence
  26. Newspaper
  27. Radio,_ca._1942.jpg
  28. Television
  29. Globally pervasive 1), 2), 3), 4)
  30. There are a LOT of different potatoes
  31. Approximately 4500!
  32. More voices to be heard
  33. eb eW Th (and diversity!)
  34. The problem: we’re hiding
  35. My call to action:
  36. Let’s Rawk The Web!
  37. Let’s Tawk 1.  2.  3.  4.  5.  Why Where (to start) How (to get started & become visible) What (to do to up-level) When
  38. Roots: How to Rawk SXSW 2010
  39. Why? •  Lament in the industry •  Lack of role models discourages potentials •  Diversity of voices encourages innovation
  40. Lament on-going for years “I go to only a small fraction of conferences and what do I see? The same handful of speakers….few new faces, fewer new ideas, rarely anything new to learn.” - Nick Finck Beyond the A-List, Diversity in the Web Community, February 2007
  41. Need to encourage potentials
  42. Innovation FTW!
  43. Well said. “Diversity and opportunity…in our industry…leads to the best, most innovative, and most successful new creations.” -  Anil Dash, “Tomorrow’s Adas”, 2010
  44. Where to start? •  Get clear •  Get inspired •  Get a plan/set some goals •  Get support
  45. Get inspired
  46. WebVisions 2005
  47. Get clear
  48. From this Photo: Denise Jacobs
  49. To this
  50. To maybe even this!
  51. Get support
  52. SXSW 2006
  53. Create goals & make a plan
  54. How to start & become visible? •  Promote yourself •  Propose yourself •  Reach out & ask •  Value yourself •  Get mentors
  55. Promote
  56. Reach out
  57. Be BOLD
  58. Propose yourself
  59. Bam!
  60. Ask Photo: Denise Jacobs
  61. FOWD site March 26, 2010
  62. FOWD site April 15, 2010
  63. Get a mentor/mentors
  64. Find those who have done it
  65. Value yourself
  66. WWWGD?
  67. Learn from them!
  68. Beware!
  69. Your inner critic will be ready!
  70. “They’ll find out I’m an impostor”
  71. “I don’t know enough”
  72. “I’m skurred” Photo: Denise Jacobs
  73. Put fear in its place “Fear is not real. It is a product of the thoughts you create. Do not misunderstand me. Danger is very real. But fear is a choice.” - character of Cypher Raige (played by Will Smith), After Earth
  74. *WHATEVER*
  75. Try a Power Pose!
  76. People will start to seek you out
  77. What to do to up-level? •  Volunteer •  Be a mentor •  Be a Maven •  Collaborate •  Initiate & Launch
  78. Volunteer
  79. Be a mentor Photo: Denise Jacobs
  80. Be a Maven
  81. Senongo + FOWD = AWESOME
  82. Collaborate
  83. Power-Push Writing Group
  84. Initiate & Launch
  85. Make your ideas manifest
  86. (Are you surprised?)
  87. Neither mad nor petulant
  88. Not about “Viva La Raza”` Photo: Carlos Miller
  89. Not about “Viva La Gender”` Photo: Denise Jacobs
  90. Nor is it about ego
  91. Visible presence has effects
  92. Case Study : Media Evolution, The Conference MUST READ:
  93. This is all about Love, y’all
  94. It’s good for EVERYONE “I also wanted to thank you for your presence as a speaker at [Interlink] conference, because I often find that the speaker lists are, like many things, too often crowded with white men. And as a white man, I really appreciated your perspective as a woman of color, and I'm hoping that it continues to clear the way for a multiplicity of voices in our industry, which is greatly needed.” - Nick Cox, @everydaytype, 9 June 2011
  95. What I’m shooting for
  96. Conference lineups more like this:
  97. From this version of reality…
  98. Shifting to this one…
  99. And this!
  100. And this!
  101. Right?!
  102. Your mission…
  103. and
  104. Give the tech industry your voice and your face
  105. Yes, YOU
  106. Bringing out your inner rawkstar
  107. Is a way of showing up in the world
  108. Starts with you & ripples outward
  109. We can change the world for the better – together!
  110. So, are you ready to Rawk?
  111. Let’s Do This!
  112. How to find me  Sign up on my mailing list here!