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Vw Project Overview

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Designed the opening slide and background graphics for the consecutive slides of a VW project for our learning team.

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Vw Project Overview

  1. 1. Project Overview Kevin Walker Chad Saniatan Denina Geistlinger Automotive Sales Strategy
  2. 2. Project Goals <ul><li>Physical auto dealership or Internet sales? </li></ul><ul><li>Best ROI? </li></ul><ul><li>Initial analysis of start-up costs </li></ul><ul><li>Decision by March 1 st , 2004 with start up date of August 1 st , 2004 </li></ul>
  3. 3. Project Description <ul><li>Entrepreneurial group interested in beginning automotive sales </li></ul><ul><li>Analyze start up cost, continual operating costs and potential sales figures for both options </li></ul><ul><li>Analyze community chosen </li></ul><ul><li>Decide which option will provide best return on investment </li></ul>
  4. 4. Team Structure <ul><li>Member’s roles </li></ul><ul><ul><li>Chad conducting community research </li></ul></ul><ul><ul><li>Kevin conducting research on dealer start-up and related costs </li></ul></ul><ul><ul><li>Denina creating surveys and researching internet sales and associated costs </li></ul></ul>
  5. 5. Resources <ul><li>Research materials </li></ul><ul><ul><li>Internet </li></ul></ul><ul><ul><li>Market reports </li></ul></ul><ul><ul><li>Local Competitor Information </li></ul></ul><ul><ul><li>Community Demographics </li></ul></ul><ul><ul><li>Market surveys / questionnaires </li></ul></ul>
  6. 6. Project Schedule <ul><li>Timeline </li></ul><ul><ul><li>Research until February 22 nd </li></ul></ul><ul><ul><li>Data analysis week of Feb. 22 – 29 </li></ul></ul><ul><ul><li>Decision by March 1 st </li></ul></ul><ul><ul><li>Implementation until August 1 st </li></ul></ul><ul><ul><li>August 1 st – business start date </li></ul></ul>
  7. 7. Current Status <ul><li>Overview of progress </li></ul><ul><ul><li>Start up procedures and community analysis on track </li></ul></ul><ul><ul><li>Hard numbers difficult to find </li></ul></ul><ul><ul><li>Research complete on business start up in state of Oregon </li></ul></ul><ul><ul><li>Unexpected loss of research member </li></ul></ul>
  8. 8. Questions?

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