Pricing Adjustment strategies

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Pricing Adjustment strategies

  1. 1. PRICING STRATEGIES Arjun Bharath Chandra Mohan Denash Babu Arun H
  2. 2. DISCOUNT & ALLOWANCE PRICING• Buy 3 Get 2 offers• Special discounts for Pongal, Diwali, etc…• Special discounts to the channel members for performing certain functions
  3. 3. SEGMENTED PRICINGDifferent prices at the theatresTATA NanoPSYCHOLOGICAL PRICINGBENTLEY from other cars
  4. 4. PROMORTIONAL PRICINGStock clearance saleLonger warranties and Financing inAuto Industry
  5. 5. GEOGRAPHICAL PRICING Price of Cars in India and Gulf INTERNATIONAL PRICING Prices of Milk and WheatIphone in US and other parts of the World

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