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Partnership Marketing Agreement

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Partnership Marketing Agreement

  1. 1. Partnership Marketing Agreement PARTNERSHIP AGREEMENT BETWEEN Company ABC and Company XYZ.PartnersThis partnership agreement is made this XX day of XXXXXXXXX, 20XX, by and between:Company ABC Address: City/State/ZIP:Company XYZ Address: City/State/ZIP:Purpose/ScopeThe partners agree to construct a partnership based on mutual respect and trust thatleverages the resources of all parties. The partners listed above hereby agree that they shallbe considered partners in business for the following purpose: State Purpose & Scope Here
  2. 2. Goals & MeasurementsThe primary goal of this partnership is:Goals will be based on the following measurements:EvaluationBoth parties will conduct an annual evaluation on the anniversary date of the Partnershipsigning. The evaluation will address trends and analyze data accumulated throughout theexistence of the partnership. The analysis will include, but is not limited to: 1. List Metric #1 2. List Metric #2 3. List Metric #3BenefitsMutual benefits of the partnership include: 1. List Benefit #1 2. List Benefit #2 3. List Benefit #3Marketing CommitmentsCompany ABC pledges to commit the following resources to the partnership: 1. List Resource #1
  3. 3. 2. List Resource #2 3. List Resource #3Company XYZ pledges to commit the following resources to the partnership: 1. List Resource #1 2. List Resource #2 3. List Resource #3Review ProtocolsReview protocols may be added or removed via steering committee consensus withoutmaking modifications to this agreement.Management & Operation of PartnershipA steering committee will be designated consisting of members from Company ABC andCompany XYZ. Steering committee representatives will consist of representatives from allstakeholders. The purpose of the steering committee will be to develop an implementationplan, review data and reports, and to resolve any issues that arise during the course of thispartnership.Employee & Employer RightsEmployee awareness and involvement will be facilitated through the contractual processesdeveloped by Company ABC and Company XYZ. The parties also agree to consider otherprocesses as needs present themselves.Term of PartnershipThis agreement will terminate on _______________.
  4. 4. If any signatory of this agreement wishes to terminate their participation prior to theestablished termination date, written notice of the intent to withdraw must be provided to allother signatories.Any signatory may also propose modification or amendment of the agreement.FOR COMPANY ABCSteve Thompson DateCEOFOR COMPANY XYZBruce Trident DateCEO

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