As presented at the eCommerce Town Hall on Feb 13th 2014, Aurelien Leftick, Manager of eCommerce Partnerships for Canada Post, takes us through how to win customers' loyalty online by delivering the best shipping experience.
According to ComScore, 63% of online buyers look at the your return policy before they make a purchase. Almost half would shop more often with you and recommend you to a friend if you had a more lenient and easy-to-understand return policy. Your return policy has an impact on your conversion rates.
Win Loyalty by Delivering the Best Shopping Experience, presented by Canada Post
Win Their Loyalty by Delivering
the Best Shopping Experience
eCommerce Partnership Manager
Cheap, fast and free shipping
Shopper Concerns with Online Shopping:
The key delivery concern for shoppers is not being home to
Sell products online and get the
purchase into the shopper’s
hands as quickly and conveniently
3.9M Community Mailboxes
ONLY THE SHOPPER KNOWS WHAT
IS MOST CONVENIENT TO HIM!
1M PO Boxes (primary delivery
Over 6,000 Retail Outlets
750K Rural Mailboxes