Dell's Guide to SXSWi

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A recap of Dell's experience at SXSWi (South by South West Interactive) 2012 in Austin, TX. Highlights include visual notes on a variety of topics from the first ever Dell-hosted "Unconference," product launch strategies, useful tips for start-ups, social commerce, etc.

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Dell's Guide to SXSWi

  1. Dell’s Guide to SXSWiMarch 2012
  2. The Dell SXSWi experience• Dell hosted its first ever external facing “Unconference,” March 8th, 2012, the day before SXSWi kicked off, with a variety of SMB professionals and social media thought leaders• We had over 45 attendees representing multiple countries• The day was broken into 4 groups of sessions led by attendees who discussed their specific area of interest• A visual note-taker was on hand to record the Unconference and was also utilized to capture a variety of relevant sessions for the SMB audience at SXSWi• Throughout the weekend, via the Dell SB & Entrepreneur SXSWi concierge team, a branded presence was established in multiple locations to hand out refreshments, and discuss how the overall SXSWi experience with attendees#DellSXSW
  3. Dell SMB on-site concierge#DellSXSW
  4. Visual Notes from the Dell Unconference#DellSXSW
  5. Dell’s recommended SXSWi panel picker guide#DellSXSW
  6. Visual Notes Captured at SXSWi#DellSXSW
  7. Making a Grand Entrance: How To Launch a Product [1/1]#DellSXSW
  8. Making a Grand Entrance: How To Launch a Product [2/2]#DellSXSW
  9. Storytelling for Entrepreneurs & Startups [1/2]#DellSXSW
  10. Storytelling for Entrepreneurs & Startups [2/2]#DellSXSW
  11. How Start-Ups Do Deals with Industry Titans [1/2]#DellSXSW
  12. How Do Start-Ups Deal with Industry Titans [2/2]#DellSXSW
  13. Freefalling: Taking Your Startup to 100% Cloud [1/2]#DellSXSW
  14. Freefalling: Taking Your Startup to 100% Cloud [2/2]#DellSXSW
  15. Startup Passion Smack-Down [1/2]#DellSXSW
  16. Startup Passion Smack-Down [2/2]#DellSXSW
  17. The Secrets and Surprises of DIY Promotion [1/2]#DellSXSW
  18. The Secrets and Surprises of DIY Promotion [2/2]#DellSXSW
  19. X of Y: How to Ensure Your Startup Is Defensible [1/2]#DellSXSW
  20. X of Y: How to Ensure Your Startup Is Defensible [2/2]#DellSXSW
  21. Brands: The Cost of Being Human [1/2]#DellSXSW
  22. Brands: The Cost of Being Human [2/2]#DellSXSW
  23. How Brain Science Turns Browsers into Buyers [1/3]#DellSXSW
  24. How Brain Science Turns Browsers into Buyers [2/3]#DellSXSW
  25. How Brain Science Turns Browsers into Buyers [3/3]#DellSXSW
  26. Events Are Now Platforms: Seven Tools for Success [1/2]#DellSXSW
  27. Events Are Now Platforms: Seven Tools for Success [2/2]#DellSXSW
  28. Lessons from Disruptors: Game-Changing Start-Ups [1/2]#DellSXSW
  29. Lessons from Disruptors: Game-Changing Start-Ups [2/2]#DellSXSW
  30. Expanding Our Intelligence Without Limit [1/3]#DellSXSW
  31. Expanding Our Intelligence Without Limit [2/3]#DellSXSW
  32. Expanding Our Intelligence Without Limit [3/3]#DellSXSW
  33. Community & Influence: How Not to Piss People Off [1/2]#DellSXSW
  34. Community & Influence: How Not to Piss People Off [2/2]#DellSXSW
  35. 3 Secrets to a Killer Elevator Pitch [1/2]#DellSXSW
  36. 3 Secrets to a Killer Elevator Pitch [2/2]#DellSXSW
  37. Branded Content: Were All Publishers Now [1/2]#DellSXSW
  38. Branded Content: Were All Publishers Now [2/2]#DellSXSW
  39. Digital Debauchery with Anthony Bourdain [1/2]#DellSXSW
  40. Digital Debauchery with Anthony Bourdain [2/2]#DellSXSW
  41. Scaling to Infinity: Dealing with Rocket Growth [1/2]#DellSXSW
  42. Scaling to Infinity: Dealing with Rocket Growth [2/2]#DellSXSW

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