KNOWLEDGE PARTNERSHIP
 MOBILE COMMUNICATIONS
Design
     and
Execution,
not just advice
      but
 Action
   and
RESULTS!
WE
Next                        Operational Support Systems (OSS)                                               Business Suppo...
THE MOBILE REVOLUTION
DIGITAL WORLD IS CONSTANTLY EVOLVING
CONNECTED WORLD IS GOING “   ”
REACHING 80% OF THE WORLD’S POPULATION
MOBILE VALUE ADDED SERVICES
MOBILE VAS - AFFECTING ALL ASPECTS OF LIFE

                • 5 of the top 10 bestselling novels in Japan were
           ...
MOBILE VAS - CATEGORIES
MOBILE VAS - PILLARS
MOBILE VAS - ECOSYSTEM
MOBILE VAS – ECOSYSTEM EVOLUTION
MOBILE VAS - DRIVERS
MOBILE VAS - BARRIERS
MOBILE ENTERTAINMENT
MOBILE ENTERTAINMENT MARKET
MOBILE SOCIAL WEB
SEMANTICS – ENABLING SOCIAL TECHNOLOGY
SOCIAL WEB - APPLICATIONS LANDSCAPE
100%
 90%
 80%
 70%
 60%
 50%
 40%
 30%
 20%
 10%
  0%
SOCIAL WEB – CONVERSATION REDEFINED
SOCIAL WEB – BRINGING CUSTOMER TO THE CENTER
SOCIAL WEB – TRENDS, HYPE CYCLE
SOCIAL WEB – DEGREES OF INTERACTION
MOBILE SOCIAL WEB – MOBILE 2.0
MOBILE SOCIAL WEB – KEYS TO SUCCESS
MOBILE MARKETING & ADVERTISING
THE FUTURE OF MARKETING
WHEELS OF SOCIAL MARKETING
SOCIAL MARKETING – GENNEXT BRANDING
SOCIAL MARKETING – TWO SIDES


  OPPORTUNITY                         RISK
       Closer customer          Brand embarrassm...
MARKET SIZE
1

2



            4




    3
Extensive
               Expertise in
 Marketing
              Building Viable
   Strategy
                 Business
Devel...
WHY US
A RELATIONSHIP WHICH DELIVERS

EXCELLENT UNDERSTANDING OF MEDIA (NEW & TRAD.)


EXPERTISE IN TECHNOLOGY (PAST, PRESENT, FU...
WHO WE ARE


               Planners          Strategists




                                               Media
 Resear...
FROM IDEAS TO MARKET
KNOW YOUR MARKETPLACE BETTER

                                         We provide an efficient method to
 We provide an ef...
Extend Your Reach
                                                  EMail
                          Skype




       + 91 ...
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
Market Intelligence Solution, Knowledge Partnership
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Market Intelligence Solution, Knowledge Partnership

  1. 1. KNOWLEDGE PARTNERSHIP MOBILE COMMUNICATIONS
  2. 2. Design and Execution, not just advice but Action and RESULTS!
  3. 3. WE
  4. 4. Next Operational Support Systems (OSS) Business Support Systems (BSS) Enterprise Support Systems (ESS) Generation Environment Network Smart and Retail Customer Telco Billing Rating Marketing Settlement Head Office Telco Management Hand Held Management and Mediation Devices Future Sustainability NGN – Nest Future Handset PDA Future Telco Retail Social Anthropology Strategic Foresight and Future Telco Future Telco Future Telco Policy and Renewable Resources Generation and Hand Held Model and Ethno-graphics Future Management Markets and Interconnect Legislation Management Network Devices Landscape Demographics Landscape Wholesale Architectures 4G Smart Device Contracts and / Edge Propositions Agreements Strategy and Hydroelectricity 4G / Edge MVNO / VPN Telco Retail Customer Offer, ETOM Customer Insight & Enterprise Risk Enterprise Governance, Solar, Wind and Tidal Cellular Propositions Smart Proposition and Experience and Journey Telco Consolidation and Loyalty Strategy Management Reporting & Controls Planning Power Geothermal Network Metering -Planning Customer Offer Planning Convergence Customer Profiling, Framework ©s -IFRS Energy Planning and Transition Product / Service Micro-marketing and Mediation Rating and Telco Streaming and - Outsights -COBIT Bio-fuels UMTS / GPRS 3G Electronic Toll & Packaging and Mass-customisation Billing IS / IT Planning and Segmentation - COSO -SOX Rollout Congestion Mgt. Development Strategy Business Micro-Generation Inventory Smart Metering and Retail Operations Customer Relationship Mediation, Rating and Product / Tariff Contracts and Enterprise Performance CHP Combined Heat & Provisioning IDEX Energy Data Value Chain Management Business Telco Billing Business Management Settlements Managements Operations Power Work Scheduling Management Management Operating Model (CRM Operating Model (BOM) Campaign Balancing, & DWH / BI Civil Engineering Job Electronic Traffic BOM) Management Optimisation Analytics Environment Management Management Data Mining Management Enterprise Asset and Environment Network Smart Meter Supply Chain, EPOS, Customer Domain Mediation Rating and Telco PLCM / CRM Contracts and Financials and Management Infrastructure Infrastructure Retail Architecture Billing Architecture Architecture Settlements Settlements Architecture Architecture Architecture Architecture MVNO Merchandising Customer Profiling, Architecture Enterprise Document / VPN Platforms Architecture Streaming and Management Segmentation Solution Asset and Environment Network Smart Meter Supply Chain , EPOS, Contact Centre Mediation Rating and Telco PIMS / CRM Contracts and Enterprise Performance Management Solution Infrastructure Information Retail Solution Design g Billing Solution Design Contact and Settlements Management Architecture Design Management Management Merchandising Campaign Management DWH and BI Architecture Solution Design MVNO / VPN Solution Design Management Solution Design Solution Design Solution Design Systems Plant, Building, Site and GIS Mapping and Energy Data Supply Chain Contact Centre and Telco Billing and Collection PIMS Systems CRM Contracts and Oracle e-business Suite, Environment Network Collection and EPOS / Retail Customer Systems Systems Systems Settlements BRM, CRM COTS IS Management Management Systems Gazetteer Aggregation Systems and CRM Oracle CRM Oracle BRM Campaign Management Retail, Ent. Portal, MDM, Network Systems Systems COTS CRM SingleView Management Systems Pi, FI CO SD BPEM, SEM, Monitoring & MVNO / VPN Meter Unica / Cognos Amdocs Systems SSM. BI and BW Control Systems Network Clarity Keenan IBM FileNet, ECM Management Onyx Geneva Infrastructure Telco Network Network Smart Device Business Continuity Multi-media Channel Multi-media Channel On-demand Virtualisation, Desktop Services Infrastructure Security Infrastructure Disaster Recovery Access and Fulfilment Access and Fulfilment Computing and Automation Client Inventory, Management Telco Network Anti-trafficking Management EPOS Network Avaya, Genesys, Nortel Document Print Shared Services On-demand Provisioning, Help Desk Monitoring and Control and Counter- Standardised Switches Management VR IVR / Diallers Computing and and Support terrorist Terminating Diallers / Routers Cisco Routers Shared Services Business Continuity measures Equipment
  5. 5. THE MOBILE REVOLUTION
  6. 6. DIGITAL WORLD IS CONSTANTLY EVOLVING
  7. 7. CONNECTED WORLD IS GOING “ ”
  8. 8. REACHING 80% OF THE WORLD’S POPULATION
  9. 9. MOBILE VALUE ADDED SERVICES
  10. 10. MOBILE VAS - AFFECTING ALL ASPECTS OF LIFE • 5 of the top 10 bestselling novels in Japan were written on a mobile • 31% of global music spend is mobile • 20% Japanese use e-money • About 6.5M in the U.S watched videos on their phones in August • mChek is already being used by 500,000 people in India
  11. 11. MOBILE VAS - CATEGORIES
  12. 12. MOBILE VAS - PILLARS
  13. 13. MOBILE VAS - ECOSYSTEM
  14. 14. MOBILE VAS – ECOSYSTEM EVOLUTION
  15. 15. MOBILE VAS - DRIVERS
  16. 16. MOBILE VAS - BARRIERS
  17. 17. MOBILE ENTERTAINMENT
  18. 18. MOBILE ENTERTAINMENT MARKET
  19. 19. MOBILE SOCIAL WEB
  20. 20. SEMANTICS – ENABLING SOCIAL TECHNOLOGY
  21. 21. SOCIAL WEB - APPLICATIONS LANDSCAPE 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0%
  22. 22. SOCIAL WEB – CONVERSATION REDEFINED
  23. 23. SOCIAL WEB – BRINGING CUSTOMER TO THE CENTER
  24. 24. SOCIAL WEB – TRENDS, HYPE CYCLE
  25. 25. SOCIAL WEB – DEGREES OF INTERACTION
  26. 26. MOBILE SOCIAL WEB – MOBILE 2.0
  27. 27. MOBILE SOCIAL WEB – KEYS TO SUCCESS
  28. 28. MOBILE MARKETING & ADVERTISING
  29. 29. THE FUTURE OF MARKETING
  30. 30. WHEELS OF SOCIAL MARKETING
  31. 31. SOCIAL MARKETING – GENNEXT BRANDING
  32. 32. SOCIAL MARKETING – TWO SIDES OPPORTUNITY RISK Closer customer Brand embarrassment engagement, Brand erosion Authentic passion for brand Customer indifference Unwanted exposure Faster product development Negative activism Greater profits Lower profits
  33. 33. MARKET SIZE
  34. 34. 1 2 4 3
  35. 35. Extensive Expertise in Marketing Building Viable Strategy Business Development Models Experience Extensive Un-Rivaled Experience Connections with within New Partnership and Traditional Building Media
  36. 36. WHY US
  37. 37. A RELATIONSHIP WHICH DELIVERS EXCELLENT UNDERSTANDING OF MEDIA (NEW & TRAD.) EXPERTISE IN TECHNOLOGY (PAST, PRESENT, FUTURE) EXTENSIVE EXPOSURE TO BEST PRACTICES AND TOOLS INTENSE PASSION TO COMMUNICATE AND TELL STORIES.
  38. 38. WHO WE ARE Planners Strategists Media Researchers Experts We Are A Mix of
  39. 39. FROM IDEAS TO MARKET
  40. 40. KNOW YOUR MARKETPLACE BETTER We provide an efficient method to We provide an effective solution for keep an eye on your Industry. businesses to leverage its industry • Know what is happening before research and analysis knowledge others. base, infrastructure, experience and • Identify directions and dynamics of expertise. your industry. Our solutions are not just research We provide information pertaining to documents but also about identifying a whole gamut of activities in the new technologies, track segments, value chain, including decisions flow implantations of events, sales right from raw material sourcing to prospecting, pricing, demand manufacturing to distribution channel forecasting and exploring new market to end consumer. opportunities.
  41. 41. Extend Your Reach EMail Skype + 91 98982 69489 deepak.pareek info@deepakpareek.com Call

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