Clearwater presentation --- Creating Your Own EBooks


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Presented to patrons at Clearwater Public Library on June 15th.

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Clearwater presentation --- Creating Your Own EBooks

  1. 1. Presenter: Diana Silveira, Novare Library ServicesCreatingYour OwnEbook
  2. 2. AgendaThe classes will focus on: The growing trends in publishing and themovement toward self-publishing Understanding formats and DRM issues Making it Pretty Frequent issues and the fixes Publishing Options
  3. 3. Trends inPublishing
  4. 4. Trends
  5. 5. DRM and FORMATS
  6. 6. DRM Digital Rights Management An automated electronic lock and key toprevent theft
  7. 7. The Basics on File Types
  8. 8. Kindle AZW, PDF, MOBI
  9. 9. NookEPUB (Barnes & Noble, Sony, and mostly everyone else)
  10. 10. Formatting It is recommended you use a specialtyprogram If you use word, save a basic version in RTF forthe greatest flexibility.
  11. 11. Software for Writers Sigil (Open Source) Scrivener ($40) Word Processingthen direct withVendors Adobe InDesignOthers:
  12. 12. 5 Mistakes to Avoid when Writing Improper Indents (don’t use tabs orspaces to create paragraph indents) Don’t repeat Paragraph Returns Improper Paragraph Separation -Paragraphs require either first lineparagraph indents or the blockparagraph method. Font and Style Mistakes Copyright Page MistakesSource- Smashwords
  13. 13. Decisions aboutpublishing
  14. 14. FontsTahomaVerdanaCalibriGaramondTimes New RomanWant to use a fancy Font – use jpgsSimple Is Better
  15. 15.
  16. 16. Covers and Cover Art
  17. 17. Varies by vendor but “recommend a width of 1,500 to1,800 pixels to be safe” then customize for eachplatformMore about Image Size at: (images from this ebook)
  18. 18. Creating yourbook
  19. 19. CalibreDownload Free at:
  20. 20. Adding a Cover to Your Book
  21. 21. Why didn’t my image wrap? It will resize anddisplay differently ondifferent devices (CSScan help this) For example, Kindlewill always try andmake your image thefull screen…
  23. 23.
  24. 24. ISBN Options• CreateSpace-Assigned ISBNs• *Custom ISBN ($10)• *Custom Universal ($99)• - $125 forone…discount on multiple
  25. 25. Interior
  26. 26. CoverUpload PDF of your own or use their creator
  27. 27. Complete Set-up Set-Up Distribution Complete the Review ProcessTip: Its Well Worth the Price – Pay for a Print Proof
  28. 28. Cost of Doing Business 26% of a saleis yours
  29. 29. Kindle Direct Publishing
  30. 30. Categorize Correctly Categorize in “Super Niche Categories”Feminist TheoryLifestyle & Event PhotographyScience Fiction – FantasyE-commerceBy Being inSmallerCategories – itis easier to“trend” and befound
  31. 31. Calculating Royalties35% Any price – over $.99 You pick countrydistribution Includes distributioncosts Lending/Text toSpeech Optional70% Sell Between $2.99 -$9.99 Author Pays delivery Give Amazon allDistribution Rights List Price is at least 20%below the list price inother sales channel Lending/Text to Speechand other AmazonFeatures required
  32. 32. Nook Press
  33. 33. Royalities
  34. 34. • Apple iBookstore(32 countries)• Barnes & Noble• Sony• Kobo• Diesel• Baker & Taylor ( e-readingapp and theAxis360 platformfor public libraries)• and others.
  35. 35. The Basics(1) Read and follow the Smashwords StyleGuide(2) Create a Word document withsimple, clean formatting,(3) Upload that Word document toSmashwords and let them convert it foryou,(4) Enter your book’sinformation, description, price, etc. atSmashwords, and(5) Opt in to all the distribution channels youwant.
  36. 36. Royalties Earn 60% of the list price for sales throughour major retailers, and earn 85% net forsales at the Smashwords Store (70.5% forsales originated by our network of affiliatemarketers).
  37. 37. Self-Distribution
  38. 38. Sell/Distributeo Direct Purchasethrough your websiteo Directdownload/purchasethrough email listo App Stores
  39. 39. AppCreate an Appfor Android or iPadExample -
  40. 40. Pitch Your BookONE SENTENCE!!! WHAT IS IT ABOUT?!
  41. 41. Marketing, Marketing, Marketing• Social Media• Blogs• Email Lists• Website• Free Speaking – Onlineand In-Person• Press Releases in yourcommunity and• Organize bulk sales toorganizations• Be Shameless 
  42. 42. Create a Giveaway or Sale24-48hour“book-buying”period
  43. 43. Inspiration
  44. 44. ContactDiana Silveiradiana@novarelibrary.com877-816-9638