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Unlocking the Innovation Potential of Universities

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Unlocking the Innovation Potential of Universities

  1. 1. UNLOCKING THE INNOVATION POTENTIAL OF UNIVERSITIES Professor Deb Verhoeven @bestqualitycrab
  2. 2. UNIVERSITIES FOR THE SOCIAL GOOD
  3. 3. THE SOCIAL IS GOOD FOR UNIVERSITIES
  4. 4. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 5 1. Crowdsourcing Distributed problem solving in which a large number of people address an undertaking via micro-tasking
  5. 5. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 6 2. Crowdfunding Distributed financing in which a large number of people address a problem via micro-funding
  6. 6. CROWDSOURCING UNIVERSITY RESEARCH ...because it takes a village to find the answers Professor Deb Verhoeven @bestqualitycrab
  7. 7. CROWDFUNDING UNIVERSITY RESEARCH ...because it takes a village to fund the answers Professor Deb Verhoeven @bestqualitycrab
  8. 8. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 39 Global Crowdfunding Market
  9. 9. Professor Deb Verhoeven @bestqualitycrab CRICOS Provider Code: 00113B CROWDFUNDING UNIVERSITY RESEARCH 40 1. Donation Model: – Donation-based – Reward-based 2. Investment Model: – Equity-based – Lending-based – Royalty-based CROWDFUNDING MODELS
  10. 10. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 41 Crowdfunding techniques 1. All or Nothing (AoN) Money is only collected from contributors if a pre-determined minimum amount has been pledged within a nominated time-frame. 2. Keep it All (KiA) Whether the project goal is met or not, all of the funds collected (minus commission) are handed over. 3. Bounty Funds are raised for the creation of a product or the solution of a particular problem and are awarded when someone successfully provides the requested service.
  11. 11. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 42 Research Platforms 1. Domain Specific Platforms e.g. MicroRyza, Thinkable and PetriDish 2. University Specific Platforms largely for student projects, driven by Enterprise Divisions 3. Specialist Education Platforms e.g. hubbub and by extension Crowdcube-hubbub, driven by Advancement Divisions
  12. 12. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 43 pozible.com
  13. 13. Professor Deb Verhoeven @bestqualitycrab CRICOS Provider Code: 00113B CROWDFUNDING UNIVERSITY RESEARCH 44 SUMMARY (MAY 2012-JUNE 2014) • Launched 21 and fully funded 17 distinct research projects across a wide range of academic disciplines (an 80% success rate). • Raised over $155,000 in new research funds (plus more) • Engaged over 2100 distinct donors to give money to academic researchers • Generated more than 340 news stories and 20,000 social media engagements
  14. 14. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 45 pozible.com/ResearchMyWorld
  15. 15. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 46 pozible.com/research
  16. 16. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 47 pozible.com/research
  17. 17. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 48 Project success factors 1. the diameter of the Twitter network, the average directed path length, the average undirected path length and the average Erdős number for project principal; and 2. the number of social media shares from the Pozible project website, the total page view count for the project website and the total unique page view count for the project website
  18. 18. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 49 0 5 10 15 20 25 30 0 10 20 30 40 50 60 70 Totaldailypledges(100sofdollars) TotaldailyTwitteractivity Tweets+Retweets+Mentions Total Pledges ($100s) Social Media = dollars
  19. 19. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 50 Tweets = dollars
  20. 20. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 51 Twitter networks
  21. 21. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 52 Pledges
  22. 22. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 53 Pledges vs rounds 0 1 2 3 4 5 6 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 Numberofrounds Number of pledges
  23. 23. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 54 Pledges vs rounds 0 1 2 3 4 5 6 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 Numberofrounds Number of pledges
  24. 24. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 55 Pledges vs rounds 0 1 2 3 4 5 6 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 Numberofrounds Number of pledges
  25. 25. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 56 Pledges vs rounds 0 1 2 3 4 5 6 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 Numberofrounds Number of pledges
  26. 26. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 57 Pledges vs rounds 0 1 2 3 4 5 6 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 Numberofrounds Number of pledges
  27. 27. Professor Deb Verhoeven @bestqualitycrab CROWDFUNDING UNIVERSITY RESEARCH CRICOS Provider Code: 00113B 58 Engagement-led Research • “I’m now more skilled (but with more room to grow) in the use of social media. I’ve also become more outward looking – more aware of who’s doing what beyond the confines of Deakin University and my world of research.” • “I have a much wider digital footprint, have made many new contacts, discovered an astonishing array of actors in my field and defined that field more precisely as well as identifying new potentials for my research.”
  28. 28. UNIVERSITIES FOR THE SOCIAL GOOD and THE SOCIAL IS GOOD FOR UNIVERSITIES

Editor's Notes


  • Multibillion dollar global industry: expected to be $10B industry at year’s end. [update]

    Crowdfunding emerged after the 2008 financial crisis in response to the difficulties faced by early-stage enterprises attempting to generate funding.

    Crowdfunding has expanded at a 63% annual compounded rate from 2009-2012, and shows no signs of slowing up it’s pace.

    According to LinkedIn – the number of users who listed Crowdfunding as a skill grew by 48% in 2013.





  • Multibillion dollar global industry: expected to be $10B industry at year’s end. [update]

    Crowdfunding emerged after the 2008 financial crisis in response to the difficulties faced by early-stage enterprises attempting to generate funding.

    Crowdfunding has expanded at a 63% annual compounded rate from 2009-2012, and shows no signs of slowing up it’s pace.

    According to LinkedIn – the number of users who listed Crowdfunding as a skill grew by 48% in 2013.





  • Multibillion dollar global industry: expected to be $10B industry at year’s end. [update]

    Crowdfunding emerged after the 2008 financial crisis in response to the difficulties faced by early-stage enterprises attempting to generate funding.

    Crowdfunding has expanded at a 63% annual compounded rate from 2009-2012, and shows no signs of slowing up it’s pace.

    According to LinkedIn – the number of users who listed Crowdfunding as a skill grew by 48% in 2013.





  • Santander Universities - $$ matching for enterprise solutions.

    Thinkable.org –official partnership with UNSW

    UWA – crowdfunding and crwodsourcing
  • Pozible was launched as Fundbreak in May 2010. The Fundbreak brand was relaunched as Pozible in January 2011
    Pozible now accepts projects and funding support in 22 major currencies.

    In 2013 Pozible achieved a number of milestones: it raised AUD $1 million+ in a single month for the first time; this was repeated in September 2013 and in subsequent months.

    In 2013, Pozible also began accepting payments in BitCoin and announced its ambassador/outreach program: the Pozible Ambassador Network, which is made up of 100+ experienced crowdfunders. Pozible has also introduced Private and Subscription-based Crowdfunding, Team Building, and the Help Requests Board to facilitate peer support within the Pozible community.
    As at 31 December 2013, Pozible went live in Malaysia and Singapore.
    As at January 2014, Pozible has hosted 5500+ projects and raised a total of $17+ million towards projects from Australia and around the world. It has introduced Self-Hosted crowdfunding,
    Pozible, has raised more than $25 million in pledges and launched over 8,200 projects
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