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The Role of Librarians in DAM and in Your Organization, Createasphere 2012


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From knowledge to information to metadata in your DAM, the role of the librarian is often neglected. Our two experts will give you examples of why librarians are important to your DAM and your organization. We will look at differing non-profit and for-profit perspectives on the role of the librarian.

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The Role of Librarians in DAM and in Your Organization, Createasphere 2012

  1. 1. The Role of Librarians in DAM and inYour Organization: Broadening Your Existing Skill Set Createasphere Digital Asset Management Conference February 22, 2012 Deb Hunt, ECMp, MLS Information Edge 1
  2. 2. “Modern civilization will not collapse from a lack ofresources or a war--it will collapse from the crushof information. I am only half joking.““Content Curation: Contributing to ImprovedFindability” by Seth Earley. Information Outlook,December 2011, p. 14. 2
  3. 3. Two Case Studies  Exploratorium  Pacific Energy CenterSoap Film PaintingImage by S. Schwartzenberg 3
  4. 4. Exploratorium  Science, Art and Human Perception  Hands-on science in over 500 interactive exhibits  Museum as an educational center  14,000 indexed assets  Images, PDFs, Word files, audio and video filesPinscreen Faces Image by A. Snyder 4
  5. 5. EDAMExploratorium Digital Asset Management  IMLS funded  2001-2003  2.75 FTE staff Recollections Image by N. Rodger 5
  6. 6. Audiences  Educators  Museum Partners  Commercial Media  Journalists  Historical Researchers Salt PieceImage by A.Snyder  Staff 6
  7. 7. Departments  Media Production and Marketing  Learning Tools  Photography  Public Information  Teacher Professional Development  Exhibit ServicesRotunda at NightImage by S. Schwartzenberg 7
  8. 8. Central vs. Departmental Catalogs  Central: best quality, both high and med resolution; full indexing; available to all staff and partly to external audiences  Departmental Catalogs: range of quality and resolution; partial indexing; limited availability. Designed to help departments control access to their material. Fracture in Granite Image by P. Doherty 8
  9. 9. Conceptual Framework Categories / Keywords  By Audience  By Conceptual Area  By Exhibit Name  By Phenomena  By Date  By Place Light Walk  By EventImage by S. Schwartzenberg 9
  10. 10. Field Structure  Asset Creator  Other Contributor  Caption  Exhibit Builder  Person Portrayed  Master Format  Master Location BubblesImage by S. Schwartzenberg  Asset Quality  Copyright 10
  11. 11. Dissemination  Internal Network  External WebBrine Shrimp Ballet 11
  12. 12. CopyrightSolar Eclipse Sun’s Corona Image by A. Snyder 12
  13. 13. Challenges  Took a long time to get started  Processing/Indexing time  We spent much more time on infrastructure than we intended; time well spentAnti-Gravity Mirror 13
  14. 14. More Challenges  Physical organization of assets  Territoriality  Setting priorities  Lack of intellectual property policiesBubble Demonstrates Osmosis Image by S. Schwartzenberg 14
  15. 15. Solutions  Have patience with territorial feelings -new system will assert itself  Train and retrain  Document processes and policies through an internal website  Museum slowly changing processesArgon CandleImage by N. Roger 15
  16. 16. Pleasant Surprises  Popularity of the digital assets with staff and external users  Some of our best assets were created by non-media department staffCracks in a DoorImage by S. Schwartzenberg 16
  17. 17. More Surprises  New resources to come out of project include exhibit cross-reference database, event/exhibition databaseColored Shadows Image by A. Snyder 17
  18. 18. Hidden Treasures  Paul Doherty Collection  Staff scientist’s personal images  Demanded by teachers  Filled collection gaps: geology and astronomy  Agreement with him isCircumzenithal Arc model for future Image by P.Doherty agreements with other staff 18
  19. 19. Letting Go  What’s lost is lost  Prevent future loss Air RingsImage by S. Lani 19
  20. 20. Looking Forward  More customization to external audience needs  More evaluation  Concentration on audio and video assetsTorn Edge of Typing Paper  New audiences such as scientific researchers 20
  21. 21. Exploratorium Digital Library  Asset Archive   Polar Media Collection  Math Explorer Activity Database  SMILE Pathway 21
  22. 22. Pacific Energy Center  Seeking DAM solution  Many formats  Internal use only  Ability for staff to add simple metadataPEC Heliodon 22
  23. 23. Those DAM Librarians! Know audiences – who they are, what they look for and how Expertise in building metadata schema and taxonomies Recognize the business value that finding information brings to an organization Create IP policies that address copyright issues Extensive experience and expertise organizing assets of all kinds and know that you get out of a record, what you put into it 23
  24. 24. Those DAM Librarians! Know how to organize information and assets for findability Generally they are viewed as neutral working for the good of the entire organization Have big picture view  Contribute to workflow strategies  Able to prioritize what needs to be indexed first and why Know to start small and let the success of a DAM project speak for itself 24
  25. 25. Thank you and be in touch! Contact me and I’ll add you to my enewsletter mailing list. 25