Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Green packaging

This presentation gives a brief insight into the utilization of using natural materials for product packaging in order to create a sustainable business cycle. The company of focus is DELL.

  • Login to see the comments

Green packaging

  1. 1. GREEN PACKAGING Debolina Das http://debolinadas.com/ http://ca.linkedin.com/in/debolinadas
  2. 2. Traditional Packaging-EnvironmentKiller?  Over five trillion plastics bags used every year = almost one million consumed every minute  Non-biodegradable eg. Plastics, Styrofoam  Landscape litter = emission of toxic gases  Go into soil and water killing 100,000 animals every year
  3. 3. Green Packaging– The New Trend?  Demand for Green Packaging projected to increase 5.7% yearly to $211.8 billion in 2015  58 billion lb of material to be consumed from the environment  Strong growth in Asia, but U.S. remains leading market  Increasingly affecting consumer’s choice of product
  4. 4. Green Packaging-The New Trend? 0 30 60 90 120 150 180 210 240 2005 2010 2015 BillionsofDollars($) World Green Packaging Demand Other Regions Asia/Pacific Western Europe North America
  5. 5. Pack it Green!  Optimises environmental performance - responsibly sourced materials - biodegradable  Meet market criteria - performance, cost, reliability  Meet consumer choice and expectations  Be recovered efficiently after use
  6. 6.  COMPASS (Comparative Packaging Assessment) – Emission & consumption metrics, etc.  SPC (Sustainable Packaging Council) – NPO for the USA, Canada & Europe regions – 200+ member organizations Metrics
  7. 7. Examplesof SustainableMaterials • Banana peels • Coconut hulls • Palm • Rice hulls • Sugar beets • Industrial waste • Sustainable wood products
  8. 8. Advantages PACK GREEN COST SAVINGS ATTRACT CUSTOMERS INCREASED SPACE MAINTAIN BUSINESS
  9. 9. DELL  Started Green Packaging initiative in 2008  Ranked among top 5 most green companies in 2012  Eliminated about 20 million pounds of packaging for its laptop and desktop computers across the world  Savings of $8.1 million by 2012 end.
  10. 10. The 3 C’s – Innovationin PackagingDesign CUBE • Package size decrease by 10% by MultiPack Packaging • Package volume down by 12.1% CONTENT • Use recyclable/ sustainable materials-up by 40% • Bamboo and Mushroom packaging • Cushioning made from recycled materials CURB • Provide more recyclable packaging for customers • Use 75% recyclable contents
  11. 11. Bamboo Packaging  Sourced in China (75% of manufacturing operations )  FSC certified bamboo used  Very durable- more than steel  Grows very fast – no replanting required  Promotes healthy soil
  12. 12. EcoCradle–Mushroom Packaging  Environment waste compressed to produce mold  Mushroom grown on it  Reaction produces material similar to Styrofoam  Less energy used to produce package
  13. 13. Triumphover Challenges Danger of food depletion of the Panda - bamboo What they did:  FSC standards ensure that sourced bamboo is far from their habitats  Type of harvested bamboo not eaten by Pandas
  14. 14. GoingForward  Satisfying the needs of a growing population  Competitive edge only temporary?  Possibilities of alternate environment depletion
  15. 15. Discussion • Should “sustainable” companies change products to suit packaging materials? • What are some intangible disadvantages to green packaging?
  16. 16. Take-Away Think beyond the sale A fine balance between raw material sourcing and waste reduction Packaging only a section of the inter- connected sustainability life cycle
  17. 17. Appendix
  18. 18. Reference • The Freedonia Group Inc., August 18, 2011. World "green" packaging demand to reach $212B in 2015. • Terry, L., April 2012. Packaging Goes Green. Inbound Logistics. • Atkinson, W., July 2008. Green Packaging: Waste Not, Want Not. Inbound Logistics.

×