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This is my talk from the London Affiliate Conference 2019. The talk was the LAST ONE of the whole event :-D
The official description was:
In 2019, gaming marketing will become increasingly focused on the individual customer. Discuss why diving deep into your chosen vertical is the best way to engage fans and drive the most valuable traffic.
Find out why catch-all, generalised platforms are less successful than you might think
Why having a strong brand keeps your customers coming back
How to find your brand’s voice in an increasingly saturated market
How to amplify your brand’s personality
What are the brands that best engage with customers? Why?
#ice2019 #lac19 #aacasino #icetotallygaming #ClarionGaming #ICELondon #affiliatemarketing #iGaming #DigitalMarketing #iGBAffiliate