Mc Cluhan

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Mc Cluhan

  1. 1. MARSHALL MCLUHAN WORDS & WARNINGS
  2. 2. <ul><li>In the electronic age we wear all mankind as our skin </li></ul>
  3. 3. <ul><li>Everything is changing -- you , your family , your neighborhood , your education , your job , your government , your relation to &quot; the others .&quot; And they're changing dramatically .   </li></ul>
  4. 4. <ul><li>The medium, or process, of our time--electric technology-- is reshaping and restructuring patterns of social interdependence and every aspect of our personal life. </li></ul>
  5. 5. <ul><li>The new electronic interdependence recreates the world in the image of a global village. </li></ul>
  6. 6. <ul><li>Mud sometimes gives the illusion of depth. </li></ul>
  7. 7. <ul><li>A light bulb creates an environment by its mere presence. </li></ul>
  8. 8. <ul><li>The trouble with a cheap, specialized education is that you never stop paying for it. </li></ul>
  9. 9. <ul><li>We shape our tools and thereafter our tools shape us. </li></ul>
  10. 10. <ul><li>It's misleading to suppose there's any basic difference between education & entertainment. This distinction merely relieves people of the responsibility of looking onto the matter. </li></ul>
  11. 11. <ul><li>If it works, it's obsolete </li></ul>
  12. 12. <ul><li>There are no remote places. Under instant circuitry, nothing is remote in time or in space. It's now </li></ul>
  13. 13. <ul><li>By involving all men in all men, by the electric extension of their own nervous systems, the new technology turns the figure of the primitive society into a universal ground that buries all previous figures . </li></ul>
  14. 14. <ul><li>There are no passengers on spaceship earth. We are all crew. </li></ul>
  15. 15. <ul><li>People don’t actually read newspapers. They step into them every morning like a hot bath. </li></ul>
  16. 17. <ul><li>Tomorrow is our permanent address. </li></ul>
  17. 18. <ul><li>All advertising advertises advertising </li></ul>
  18. 19. <ul><li>This information is top security. When you have read it, destroy yourself. </li></ul>
  19. 20. <ul><li>With the return to simultaneity we enter the tribal and acoustic world once more. Globally. </li></ul>
  20. 21. <ul><li>One of the nicest things about being big is the luxury of thinking little. </li></ul>
  21. 22. <ul><li>At the speed of light, policies and political parties yield place to charismatic images. </li></ul>
  22. 23. <ul><li>When a thing is current, it creates currency. </li></ul>
  23. 24. <ul><li>The ignorance of how to use new knowledge stockpiles exponentially. </li></ul>
  24. 25. <ul><li>“ I may be wrong, but I’m never in doubt.” </li></ul>
  25. 26. <ul><li>A road is a flattened-out wheel, rolled up in the belly of an airplane. </li></ul>
  26. 27. <ul><li>Politics offers yesterday’s answers to today’s questions. </li></ul>
  27. 28. <ul><li>The specialist is one who never makes small mistakes while moving toward the grand fallacy. </li></ul>
  28. 29. <ul><li>A road is a flattened-out wheel, rolled up in the belly of an airplane. </li></ul>
  29. 30. <ul><li>The answers are always inside the problem, not outside. </li></ul>
  30. 31. <ul><li>Today each of us lives several hundred years in a decade. </li></ul>
  31. 32. <ul><li>With telephone and TV it is not so much the message as the sender that is “sent.” </li></ul>
  32. 33. <ul><li>Only puny secrets need protection. Big discoveries are protected by public incredulity. </li></ul>
  33. 34. <ul><li>Why is it so easy to acquire the solutions of past problems and so difficult to solve current ones? </li></ul>
  34. 35. <ul><li>Today the business of business is becoming the constant invention of new business. </li></ul>
  35. 36. <ul><li>The price of eternal vigilance is indifference. </li></ul>
  36. 37. <ul><li>The specialist is one who never makes small mistakes while moving toward the grand fallacy. </li></ul>
  37. 38. <ul><li>At the speed of light, policies and political parties yield place to charismatic images. </li></ul>
  38. 39. <ul><li>At the speed of light, policies and political parties yield place to charismatic images. </li></ul>
  39. 40. <ul><li>One thing about which fish know exactly nothing is water, since they have no anti-environment which would enable them to perceive the element they live in. </li></ul>
  40. 41. <ul><li>T HIS PRESENTATION HAS NOT BEEN “COOL”. RATHER “HOT”. </li></ul>
  41. 43. LINKS <ul><li>www.uni.edu/chen/mcluhan/mcluhan.htm </li></ul><ul><li>http://www.marshallmcluhan.com </li></ul><ul><li>http://www.mcluhan.utoronto.ca/ </li></ul><ul><li>http://www.mmi.unimaas.nl/ </li></ul><ul><li>http://www.mcluhan.ca/ </li></ul><ul><li>http://www.understandmedia.com </li></ul><ul><li>http://en.wikipedia.org/wiki/Marshall_McLuhan </li></ul><ul><li>http://archives.cbc.ca/arts_entertainment/media/topics/342/ </li></ul>
  42. 44. EFL Classroom 2.0 http://eflclassroom.ning.com

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