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Powering the Boundary-Free Enterprise with             Cloud Data Management                   Mike West, Saugatuck Techno...
Today’s Speakers     Mike West         Andrew Bartels      Darren CunninghamVP and Distinguished   IT Professional        ...
Today’s Agenda• The Boundary Free Enterprise                          Mike West          VP & Distinguished Analyst       ...
Key Themes    Why “hybrid” or highly interwoven deployments are the new normal for     enterprise IT    How the Cloud is...
Decisions - The Right Information at the Right Time  Saugatuck Insight: The Knowledge Pyramid -- spanning data, informatio...
(Cloud) Data: Hybrid Architectures                             My company’s preference for deploying                      ...
Boundary-free EnterpriseTM Changes the Game                                                                               ...
Seven Trends and Challenges of Boundary-free  Trends Driven by BfE                                The Challenge to Succeed...
Knowledge Work as a Team SportMoving beyond individual productivity                 Business Operation                Tech...
Loosely-Coupled Business Suites Link Up Moving beyond individual Cloud solutions  Shift toward functional suites over best...
Taking Workflow Out of the Box Moving beyond organizational boundaries to communities of interest  The real value of enter...
BYOD and Information MobilityMoving beyond the galley-slave model and the vast sea of desktops   Mobile interfaces to ente...
Data Gets Real(Time)  Moving beyond structured transaction data and decision support Heritage of IT is transactions and de...
The Rise of the LOB CloudMoving beyond the potted palm in the corner of the room•     Not Just Salesforce CRM Anymore – LO...
The CIO’s New Clothes  Moving beyond buying and managing technology assets   Procurement and development of technology ass...
5 Best Practices   1. Commit to (Cloud) Data Management   2. Manage the Organizational Issues   3. Partner with a Data Man...
Information on Demand - Anyplace Anytime  Saugatuck Insight: Where the rubber hits the runway is in delivering value to cu...
Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion       ...
About Andrew Bartels• Experienced CTO and CIO• Currently working with CIOs to help  them shape their cloud strategy• While...
Data was Locked in Transactional Silo’sData was inaccessible      No Master Data Management Policy     Data was incomplete...
Data was Divided by the FirewallOn-Premise                     Cloud                               Website              Fi...
The Challenges We Faced• We weren’t treating data as an asset• There was nobody responsible  • No coordinated enterprise d...
The Solution: An Integrated Solution           100% Salesforce.com adoption                                               ...
Results: “The Holy Grail”  “For the majority of my career, I’ve been seeking a solutionthat brings together all of the inf...
Keys to Success1) Engage the BU Leadership2) Focus on Buy In3) Ask the right Questions  “If you had better data, what woul...
Lessons Learned• Communication is key• Focus on real needs not just philosophy• Establish a Data Committee• Become a partn...
Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion       ...
Informatica Cloud          Simplicity                     Rapid Deployment                 Unified Platform•   Purpose-bui...
Trust.InformaticaCloud.com   +1B records                                /day!                                           29
www.InformaticaCloud.com                       30
Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion       ...
Discussion     Mike West         Andrew Bartels      Darren CunninghamVP and Distinguished   IT Professional         VP Ma...
Thank You for Attending! www.InformaticaCloud.com                            33
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Powering the Boundary-Free Enterprise with Cloud Data Management

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Integration is the glue that connects your cloud and on-premises data assets in data centers where mission-critical money systems still operate behind highly-secure firewalls. This webinar and presentation focuses on:
• Why “hybrid” or highly interwoven deployments are the new normal for enterprise IT
• How the cloud is radically changing the role enterprise IT
• Why data governance must be a part of an overall cloud strategy
• How cloud-based data integration and master data management (MDM) can accelerate cloud adoption and ROI.

To learn more about Informatica Cloud and Cloud Integration, please visit: http://www.informaticacloud.com

Published in: Technology
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Powering the Boundary-Free Enterprise with Cloud Data Management

  1. 1. Powering the Boundary-Free Enterprise with Cloud Data Management Mike West, Saugatuck Technology Andrew Bartels, PSA Insurance Darren Cunningham, Informatica Cloud1
  2. 2. Today’s Speakers Mike West Andrew Bartels Darren CunninghamVP and Distinguished IT Professional VP Marketing Analyst Informatica CloudSaugatuck Research www.InformaticaCloud.com 2
  3. 3. Today’s Agenda• The Boundary Free Enterprise Mike West VP & Distinguished Analyst Saugatuck Technology• A CIOs Perspective• Informatica Cloud Overview• Discussion www.InformaticaCloud.com 3
  4. 4. Key Themes  Why “hybrid” or highly interwoven deployments are the new normal for enterprise IT  How the Cloud is radically changing the role of enterprise IT  Why data management must be a part of an overall Cloud strategyCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  5. 5. Decisions - The Right Information at the Right Time Saugatuck Insight: The Knowledge Pyramid -- spanning data, information and knowledge in use -- depends on a solid foundation of data, data that is well managed, consistently created and accessible for use. Otherwise, the information and knowledge layers above will be created from corrupted or valueless raw materials, the information depending on the data will be incorrect and the business practices built upon knowledge assembled from that information will not yield consistently useful or dependable results.Copyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  6. 6. (Cloud) Data: Hybrid Architectures My company’s preference for deploying Key Findings new business solutions will be: 63% • Hybridized environments appear to 60% be seen as transitional phase toward a Cloud- 50% 50% 47% dominated future. 40% 39% 40% • Enterprises appear increasingly expectant 30% that more IT and business can and will 19% be moved to Cloud over 20% 18% a very short period of 13% time. 10% 10% • The data suggest rapid 0% and massive Cloud use 2012 2014 2016 growth from 2014 – 2016. On-premise Cloud / On-premise(Hybrid or highly Interwoven deployemnt) Cloud-based(pure-play) Source: Saugatuck Technology n=228 Saugatuck Insight: What we currently consider as hybridized environments blending on-premises and Cloud are considered to be somewhat of a transitional phase, and that IT and business leaders see Cloud-based solutions as dominating the longer-term future. We believe that this view will change more in favor of hybridized, interwoven IT and business environments as enterprises increasingly experience them through 2014.Copyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  7. 7. Boundary-free EnterpriseTM Changes the Game A New Master Architecture • Multiple technologies and platforms that build synergies • Mobile, Social, Collaborative, Analytics plus Integration • Integration links these Cloud capabilities and joins them to on- premises data • Mission-critical money systems still operate behind firewalls. • No two Boundary-free Enterprises™ will be exactly alike • Anytime / anyplace hybrid computingCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  8. 8. Seven Trends and Challenges of Boundary-free Trends Driven by BfE The Challenge to Succeed Knowledge Work as a Team Sport Moving beyond individual productivity Loosely-Coupled Business Suites Moving beyond individual Cloud solutions Link Up Moving beyond organizational boundaries to Taking Workflow Out of the Box communities of interest Moving beyond the galley-slave model and the vast sea BYOD and Mobile Information of desktops Moving beyond structured transaction data and Data Gets Real(Time) decision support Moving beyond the potted plant in the corner of the The Rise of the LOB Cloud room The CIO’s New Clothes Moving beyond buying and managing IT assetsCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  9. 9. Knowledge Work as a Team SportMoving beyond individual productivity Business Operation Technology Group Makes a purchase via Mobility mobile device Customer Social IT / Tweets or Facebooks Collaborative IT Purchase data captured; Data Analytics Social net data captured Correlated with uploaded advertising campaign Integration data Shared with others in ad and marketing Social IT / The BfE departments, plans Collaborative IT formulated for next campaign Emails and text messages sent to traveling/remotely-located Mobility executive, who authorizes the new campaignCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  10. 10. Loosely-Coupled Business Suites Link Up Moving beyond individual Cloud solutions Shift toward functional suites over best- of-breed solutions – yesteryear’s single-vendor, monolithic architectures a thing of the past. • Through at least YE2017, loosely- coupled architectures will rule the day. • By YE 2013, at least one-quarter of new business software will be acquired and delivered as optimized solutions for vertical industries, including “suites” integrated from multiple vendors via a single platform.Copyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  11. 11. Taking Workflow Out of the Box Moving beyond organizational boundaries to communities of interest The real value of enterprise social networks – business workflows, facilitating decision-making via information flows • By YE 2015, we will also see the beginnings of this with a transition of traditional enterprise systems integration into business process re-engineering, driven by LOBs • Through 2017, the most productive use of social networking will be in redefining business workflows around information workersCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  12. 12. BYOD and Information MobilityMoving beyond the galley-slave model and the vast sea of desktops Mobile interfaces to enterprise solutions not yet a major influence, added as an afterthought, rather than designed-in • By YE 2014, “Mobility” will be the leading force in all aspects of enterprise business, driving real Business / IT re-alignment • Through 2017, in a majority of enterprise Cloud solutions primary design objective mobile access and interactionCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  13. 13. Data Gets Real(Time) Moving beyond structured transaction data and decision support Heritage of IT is transactions and decision support But today many more complex data types • By YE 2013, widespread reliance on real-time predictive analytics -- business opportunity for enterprises and Cloud providers • Through 2017, sensor data triggers new wave of analytics targeting customer engagementCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  14. 14. The Rise of the LOB CloudMoving beyond the potted palm in the corner of the room• Not Just Salesforce CRM Anymore – LOB will drive entire systems of supply chains and internal value chains into the Cloud• Cloud Businesses Emerge – LOB as “skunk works” who’s managing the data?• BYOD: Policy or Free-for-All? - Information Mobility brings challenges most enterprises have avoided like the Plague• Big Data Apocalypse – IT’s scariest scenario is a world in which data is so voluminous, so various, so variable, and comes streaming at us so fast that it overwhelms the ability to store, manage, and mine informationCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  15. 15. The CIO’s New Clothes Moving beyond buying and managing technology assets Procurement and development of technology assets shifts increasingly to the LOB the new central focus of IT -- • service and services • brokering solutions • evaluating and vetting solutions • architecture management • policy enforcement • managing information risk supporting more and more mobile devices, services and applications – working with hundreds of providers, tens of thousands of devices, ten times as many applications, all of which create, change and manage data for decisionsCopyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  16. 16. 5 Best Practices 1. Commit to (Cloud) Data Management 2. Manage the Organizational Issues 3. Partner with a Data Management Provider 4. Manage Both Control and Access 5. Approach Data Management as Value CreationSaugatuck Insight: Our many years of experience with data management have shown us that successful implementationinvolves both skill and will. The skill can be acquired through partnering with data management vendors and systemintegrators, but also requires the guiding vision of the two faces of data management - control and access. The will tosucceed and sustain data management involves engaging senior management and securing their commitment and buildingorganizational cooperation, and it must be motivated by an understanding of the value created through assuring data quality.Copyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  17. 17. Information on Demand - Anyplace Anytime Saugatuck Insight: Where the rubber hits the runway is in delivering value to customers. If what we deliver is flawed due to data corruption, or if we don’t even know who our customers are because our systems are hopelessly out of synch, we will certainly crash on landing. (Cloud) data management is thus essential to business success, to managing increased profits and lower costs, to finding and retaining our best employees, to building the best products and delivering the best solutions to – most important of all – our customers.Copyright 2011 ǀ Saugatuck Technology, Inc. ǀ All Rights Reserved www.saugatucktechnology.com
  18. 18. Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion www.InformaticaCloud.com 18
  19. 19. About Andrew Bartels• Experienced CTO and CIO• Currently working with CIOs to help them shape their cloud strategy• While at PSA – Helped the company transition to “cloud first” – Drive Salesforce.com adoption from peripheral system to key success driver – Informatica Cloud delivered the ability to create cross-sell campaigns based Recognized as a “Top on client data 100 Broker” in US – Established effective tracking and forecasting of new revenue 19
  20. 20. Data was Locked in Transactional Silo’sData was inaccessible No Master Data Management Policy Data was incomplete Data could not be leveraged as an asset 20
  21. 21. Data was Divided by the FirewallOn-Premise Cloud Website Firewall 21
  22. 22. The Challenges We Faced• We weren’t treating data as an asset• There was nobody responsible • No coordinated enterprise data policy• BYOD + BYOC• IT was seen as an obstacle 22
  23. 23. The Solution: An Integrated Solution 100% Salesforce.com adoption X app business processes360 degree view ofcustomer relationship Master Data Management X-sell visibility Data Hygiene Data visibility Track & measure ROI on BI & Reporting marketing campaigns Trigger data based workflow actions 23
  24. 24. Results: “The Holy Grail” “For the majority of my career, I’ve been seeking a solutionthat brings together all of the information from our numerous disparate systems into one easy-to-use interface. For us, having our information in such a reportable and accessible fashion is the Holy Grail. With our new abilities, we’ll be able to both serve our clients better and enhance our revenuesthough more efficient and smarter cross-selling and account rounding initiatives.” Chip Lewis, PSA Managing Director 24
  25. 25. Keys to Success1) Engage the BU Leadership2) Focus on Buy In3) Ask the right Questions “If you had better data, what would you do and why?” “What are the issues? What aspects are important?”4) Listen, learn & then build your plan5) Build for the long term but focus on quick wins 25
  26. 26. Lessons Learned• Communication is key• Focus on real needs not just philosophy• Establish a Data Committee• Become a partner & not an obstacle• Integration & accessibility is key• Be prepared for a long road 26
  27. 27. Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion www.InformaticaCloud.com 27
  28. 28. Informatica Cloud Simplicity Rapid Deployment Unified Platform• Purpose-built integration apps • Multitenant integration • Write once, deploy• Designed for self service apps and MDM anywhere, integrate • Implement in days everywhere!• Universal connectivity • Automatic upgrades • Interoperability for Hybrid IT www.InformaticaCloud.com 28
  29. 29. Trust.InformaticaCloud.com +1B records /day! 29
  30. 30. www.InformaticaCloud.com 30
  31. 31. Today’s Agenda• Welcome to the Boundary Free Enterprise• A CIOs Perspective• Informatica Cloud Overview• Discussion www.InformaticaCloud.com 31
  32. 32. Discussion Mike West Andrew Bartels Darren CunninghamVP and Distinguished IT Professional VP Marketing Analyst Informatica CloudSaugatuck Research www.InformaticaCloud.com 32
  33. 33. Thank You for Attending! www.InformaticaCloud.com 33

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