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Informatica Cloud Address Validation as a Service


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Informatica Cloud webinar delivered on August 26th 2010. Overview of address validation plug-in within Informatica Cloud data synchronization task.

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Informatica Cloud Address Validation as a Service

  1. 1. Address Validation and Correction as a Service
  2. 2. Today’s Agenda <ul><li>The Data Quality Challenge </li></ul><ul><li>Cloud Address Validation and Integration </li></ul><ul><li>Informatica Cloud Demonstration </li></ul><ul><li>Success Stories </li></ul><ul><li>Discussion </li></ul>
  3. 3. Data Quality: Critical to CRM Success Garbage In, Garbage Out Source: Bloor Research whitepaper: Pervasive Data Quality, Oct. 2009
  4. 4. Informatica Data Quality  <ul><li>Recognized by CRM Magazine </li></ul><ul><ul><li>2 nd year in a row… </li></ul></ul><ul><li>Recognized by Industry Analysts </li></ul><ul><li>Now available as Informatica Cloud Plug-ins </li></ul>
  5. 5. Informatica Cloud Services True SaaS Integration Proven Customer Success Designed for Line of Business Users
  6. 6. Informatica Cloud Services Uses Cases Data Synchronization Data Quality Data Management Data Migration BI / Reporting Customer Master Oppty  Order Pricing Master Product Master Compliance
  7. 7. Integration as a Cloud Service Benefits Rapid Deployment Ease of Use Minimal Training Fewer IT Resources Seamless Upgrades Subscription Pricing
  8. 8. Address Validation as a Service Now available as a Plug-In… 1) Assess/Verify 2) Correct 3) Update
  9. 9. The Power of AddressDoctor <ul><li>Validates and correct addresses for +240 countries and territories </li></ul><ul><li>Checks all elements of an address (house/building number, street, city, state, postal code.. etc.) </li></ul><ul><ul><li>Determines if address given is valid point of delivery </li></ul></ul><ul><ul><li>If it is not, engine will try to correct data </li></ul></ul><ul><li>Engine can enhance address info </li></ul><ul><ul><li>Missing postal/zip codes data, correct spelling errors, etc </li></ul></ul>
  10. 10. Address Validation Plug-In Benefits Marketing Effectiveness Sales Performance Operational Excellence Customer Satisfaction Cost Savings Source: BtoB: Bad data have massive impact on demand creation, conversion 1 2 3 4 5
  11. 11. Is Address Validation Service Right for You? <ul><li>Do you… </li></ul><ul><ul><li>Mail marketing information to customers? </li></ul></ul><ul><ul><li>Solicits funds? </li></ul></ul><ul><ul><li>Send invoices? </li></ul></ul><ul><ul><li>Recruit for repeat business? </li></ul></ul><ul><ul><li>Send service technicians or other employees on site? </li></ul></ul><ul><ul><li>Ships goods… </li></ul></ul>
  12. 12. Informatica Cloud Demonstration Your Company Detect Incorrect Address Information Map Address Validation Plug-In Fields Validate and Cleanse Data within a Sync Task Secure Agent 1) 3) 2)
  13. 13. AddressDoctor Customer Success
  14. 14. Informatica Cloud Customer Success
  15. 15. Discussion and Next Steps <ul><li>Contact us to learn more about the Informatica Cloud Address Validation Plug-In </li></ul>
  16. 16. Contact Us