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Video at: http://www.youtube.com/watch?v=-3lxPyMT_zw
On January 30th 2014, Duncan Chapple interviewed Barbara French and Patricia Valuch about their experiences of using social media to develop relationships with industry analysts.
In the one-hour webinar, the two AR professionals compared their experiences of helping Juniper Networks and Symantec to learn from and interact with some of the most influential people in their industries.
Along the way, they discuss the foundations of social AR, important issues when developing their programs, how to use metrics and how to relation with other social media experts in their organizations.
The call was organized by the Analyst Relations Forum, a LinkedIn Group and annual conference hosted by Kea Company. The AR Leaders' forum, which met the day after the AR Forum in October 2013, set Social AR as one of its key priorities for the year.