MSP State of the Union 2013 | Global Pricing Benchmark Survey and Results

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Global pricing survey and results. How does your MSP pricing model compare with your peers around the world? Presented with SPC International FKA MSP University. Dec 2013.

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MSP State of the Union 2013 | Global Pricing Benchmark Survey and Results

  1. 1. Your Host Erick Simpson Erick Simpson Vice President & CIO, SPC International Mr. Simpson is a recognized IT and Managed Services Author, Speaker and Trainer, and contributor to numerous industry publications and events. Author of "The Guide to a Successful Managed Services Practice", the definitive book on Managed Services, and the follow-ups in MSP University’s Managed Services Series “The Best I.T. Sales & Marketing BOOK EVER!” and “The Best I.T. Service Delivery BOOK EVER!”, as well as his newest book “The Best NOC and Service Desk Operations BOOK EVER!”, Erick has also co-authored the HTG publication “Peer Power – Powerful Ideas for Partners from Peers”. Erick's prior experience includes overseeing the design, development and implementation of Enterprise-level Help Desks and Call Centers for Fortune 1000 organizations. Vice President & CIO SPC International www.spc-intl.com • • • • Over 20 years experience in the IT industry Microsoft MCP, SBSC Author, Speaker and Trainer Built Call Centers and Service Desks for Fortune 1000 Organizations
  2. 2. Speaker Spotlight David Castro David Castro Director, Marketing | Partners & Service Providers at Kaseya Mr. Castro drives the Kaseya partner and service provider go-tomarket strategy and leads all marketing functions, including market analysis, marketing communications, demand generation and management, and partner enablement and relationship management. He has more than 15 years of software, hardware, and services management experience in various commercial markets, including finance, healthcare, education, and government. He has presented on a wide variety of channel best practice topics to VARs, SIs, and MSPs at numerous partner events, including sessions at CompTIA, SPC International, Ingram Micro, Marketo, Kaseya, HTG and Autotask. Director of Marketing Kaseya www.Kaseya.com • • • Over 15 Years Software/Hardware Services Experience Recognized Speaker and Industry Expert on IT Business Improvement Best Practices Professional Market Researcher and Demand Generation Expert
  3. 3. Agenda • Introduction to Kaseya • Presentation of Kaseya’s 2013 MSP Pricing Survey Results • Analysis of Data and Conclusions
  4. 4. About Kaseya • • • • • • • • Founded in 2000 Over 10,000 customers and a presence in over 20 countries Award-winning IT systems management software offered as SaaS and on-premise Serving customers across industries including government, military, retail, healthcare, education, financial, and more Serving both Managed Service Providers and IT departments Gartner Magic Quadrant 2013 – Visionary: Client Management Tools New management team and backing from Insight Venture Partners in 2013 New acquisitions: – – – Rover Apps for BYOD Zyrion Traverse for Cloud & Network Monitoring 365 Command for Office 365 administration
  5. 5. The IT Marketplace Is Changing Source: Gartner (2013), IDC (2012), Forrester (2013), Kaseya (2013), Dell (2013)
  6. 6. How are you responding?
  7. 7. 10 Core Observations in 2013 for MSP Pricing
  8. 8. The Survey & Methodology • • • • • • Annual survey of worldwide user base (Q3 2013) Sample size 1000+ Responses from 20+ countries Prices converted to $USD at FX rates as of 11/1/13 MSP users with 90 to 45,000 devices under management MSP users/demographics include – Break-fix, monitoring only, pure-play MSP, cloud SP, and power-user MSP – Owners, principals, directors, managers, administrators, technicians • Simple statistical analysis (median and 1s)
  9. 9. Observation 1: CIOs still need MSPs to help with big IT management issues Source: Survey of 911 Kaseya Customers
  10. 10. Observation 2: MSPs have evolved beyond break-fix, yet many offer similar core services Source: Survey of 391 Kaseya Customers
  11. 11. Observation 3: The main MSP pricing model is “tiered” – followed closely by “per-user” Source: Survey of 611 Kaseya Customers
  12. 12. Observation 4: The average monthly contract is $3,400 Source: Survey of 391 Kaseya Customers
  13. 13. Observation 5: The average monthly billing fee per user is $122 Source: Survey of 491 Kaseya Customers
  14. 14. Observation 6: Specialty services are offered – and delivered – by “world-class” MSPs Source: Survey of 299 Kaseya Customers
  15. 15. Observation 7: “World-class” MSPs deliver cloud email and cloud backup services Source: Survey of 402 Kaseya Customers
  16. 16. Observation 8: “World-class” MSPs deliver cloud monitoring services Source: Survey of 194 Kaseya Customers
  17. 17. Observation 9: “World-class” MSPs deliver MDM and BYOD services Source: Survey of 233 Kaseya Customers
  18. 18. Observation 10: 3 out of 4 MSPs are raising – or holding firm on – prices for 2014 Source: Survey of 654 Kaseya Customers
  19. 19. “World-class” MSPs are significantly more valuable than their peers Source: Survey of 401 Kaseya Customers
  20. 20. Get Started with Kaseya

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