MeetMarket

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MeetMarket

  1. 1. MEETMARKET FIND YOUR CROWD* *JUST YOU WAIT, WE’RE COVERING THAT
  2. 2. YOU ➡
  3. 3. MEETING PEOPLE Flickr credit: craigmod
  4. 4. “At any of these giant conferences, 95% ofFEELS LOST ➡ the people are going to be completely worthless to you.”
  5. 5. MEET:YOURCROWD
  6. 6. RESEARCH FINDINGS DESIGNIMPLEMENTATION
  7. 7. RESEARCH
  8. 8. Flickr credit: furwill yETHNOGRAPHIC APPROACH
  9. 9. DIARY STUDY INTERVIEWS AFFINITY DIAGRAMS ANALYSIS DIARY STUDY
  10. 10. DIARY STUDY INTERVIEWS AFFINITY DIAGRAMS ANALYSISFlickr credit: krystiano INTERVIEWS
  11. 11. DIARY STUDY INTERVIEWS AFFINITY DIAGRAMS ANALYSISAFFINITY DIAGRAMS
  12. 12. DIARY STUDY INTERVIEWS AFFINITY DIAGRAMS ANALYSIS ANALYSIS
  13. 13. FINDINGS
  14. 14. s’ att endee 8 5% of und to be s fo ! tweet ce-related ren confe ovic et al. (Stank 10) 20WHAT PEOPLE DO TO BE ‘SOCIAL’
  15. 15. USELESS CONVERSATION SIMULTANEOUSLY STRATEGIZE,TOO MANY EXTRACT VALUEIMPRESSIONS COMPETITION FORLACK OF PARITY INTEREST PAIN!⚡!POINTSLIMITED TIME → HIGH HORROR OFCOST OF WASTED TIME ORGANIZED NETWORKINGGETTING THE “IN” FEELING ALONEORGANIZEFOLLOW-UP INVISIBLE SOCIAL BARRIERS
  16. 16. HAVE PRODUCTIVE CONVERSATIONSSEE AND RECONNECT WITH FRIENDSLEARNASPIRATIONSENHANCE YOUR REPUTATIONFEEL AS PART OF A COMMUNITYMEET PEOPLE ON ALL LEVELS OF SOCIAL HIERARCHY
  17. 17. BREAK DOWN FORMALITY “BEING KNOWN”PARTICIPATE IN BEING INVOLVEDBACKCHANNEL SUCCESS FACTORSSUPPRESS PRIORITIZEYOUR FEARS FOR VALUEPREPARE GAININ ADVANCE EXPERIENCE
  18. 18. YOUR CROWD
  19. 19. YOUR CROWD (AND YOU!)
  20. 20. My buddiesRelevant uncertainties What are they up to? The masses How are we connected? Who are they? People I might be interested in Increasing social distance People I want to meet People I knowSOCIALMAKEUP OF My buddiesTHE CROWDRelevant uncertainties What are they up to?
  21. 21. People I know My buddies + Relevant uncertainties What are they up to? How are we connected? Who are they? = DESIGNCHALLENGE
  22. 22. DESIGN
  23. 23. IDEATION SKETCHES WIREFRAMES WALK-THROUGHIDEATION
  24. 24. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSKETCHES
  25. 25. IDEATION SKETCHES WIREFRAMES WALK-THROUGHWIREFRAMES
  26. 26. IDEATION SKETCHES WIREFRAMES WALK-THROUGH WALK-THROUGH
  27. 27. IDEATION SKETCHES WIREFRAMES WALK-THROUGHATTENDEES START SCREEN SORT ATTENDEE LIST SEARCH FOR ATTENDEES by rst by name, organization and name, last notes content name, organization CROWD ATTENDEES FACTOR Each attendee has a pro le in How likely the application. Tapping an are the in attendee brings up the pro le your crowd?
  28. 28. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSCHEDULE START SCREEN SEARCH SCHEDULE for keywords and speakers SCHEDULE EVENT Each event has a detail screen in the application. Tapping an event brings up the details
  29. 29. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSCHEDULE START SCREEN YOUR SCHEDULE can be SEARCH SCHEDULE viewed by for keywords and speakers tapping this button SCHEDULE EVENT Each event has a detail screen in the application. Tapping an event brings up the details STARRING EVENTS puts them on your personal schedule
  30. 30. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSCHEDULE START SCREEN YOUR SCHEDULE can be SEARCH SCHEDULE viewed by for keywords and speakers tapping this button CROWD SCHEDULE EVENT FACTOR Each event has a detail screen in the application. Tapping an event brings up the details STARRING EVENTS puts them on your personal schedule
  31. 31. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSCHEDULE DETAIL SCREEN DISCUSSION Follow the social media stream for this event and participate EVENT INFORMATION Learn more about the content of the event and the presenters. Presenters can have pro les on MeetMarket too
  32. 32. IDEATION SKETCHES WIREFRAMES WALK-THROUGHSCHEDULE DETAIL SCREEN DISCUSSION Follow the social media stream for this event and participate YOUR CROWD Know who’s going.
  33. 33. IDEATION SKETCHES WIREFRAMES WALK-THROUGH INTELLIGENCE Look forRADAR SCREEN speci c topics or trends in the conference SHORT ITEMS AGGREGATED buzz FROM VARIOUS SOURCES Attendees can connect their social media accounts with MeetMarket to be on other people’s radar
  34. 34. IDEATION SKETCHES WIREFRAMES WALK-THROUGHFACES START SCREEN CROWD STATS Shows how your ‘face recognition’ stacks up to the rest of the conference GET TO KNOW YOUR CROWD Tap to play a quick round of FaceCards CROWD GALLERY Attendees whose faces you have successfully learned show up in the gallery
  35. 35. IDEATION SKETCHES WIREFRAMES WALK-THROUGHFACES GAME REVIEW YOUR CROWD’S FACES Attendees are selected based on recommendation, but also can be added manually
  36. 36. FINDING YOUR CROWDMEETMARKET HELPS YOU TO... DISCOVER INTERESTING ATTENDEES BE WHERE THEY ARE GET TO ‘HELLO’
  37. 37. MEETMARKET* THOMAS SCHLUCHTER, DAN BYLER ADVISOR: COYE CHESHIRE *NOW 100% MORE EXPLAINED
  38. 38. IMPLEMENTATION
  39. 39. Risks associated with social interactions Wasting time Missing out/ Rejection/social Losing track not meeting awkwardness (follow-up) My buddies People I knowPeople I want to meet People I could be interested in The masses No risk Moderate risk High risk RISKS

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