1.
#pbcQ12<br />#pbcamp2 - Question 12<br />Do the main components of personal branding happen over a blog and Twitter? What are other ways (channels) to build up a personal brand online?<br />Twitter Tag: #pbcQ12<br />Mentor: @dbradfield<br />Anchor: @kevingrout<br />

2.
You and me<br />

3.
Personal brand channel strategy<br />

4.
Image from http://blogs.worldbank.org/governance/when-blogging-becomes-an-issue-worst-places-to-be-a-blogger<br />

5.
ShareRelateRespectContributeInquireChallengePromoteListenManageConnectNetwork<br />

6.
Associate with a community<br />

7.
Associate with a community<br />

8.
Inject your personality and digital extensions into your resume<br />Summary and links<br />Qualification highlights<br />Experience (paid and unpaid)<br />Education<br />Endorsements<br />

9.
Enhance your persona<br />Pursue and explore your passion<br />Share and amplify your passion<br />Empower your passion<br />

10.
Evaluate your brand<br />Search visibility<br />Engagement and connections<br />Traffic<br />Inquiries<br />Response<br />

11.
#pbcQ12<br />Walk it, don’t just talk it.<br />

12.
Thanks!<br />David BradfieldSVP & Senior PartnerFleishman-Hillard<br />@dbradfield<br />http://www.slideshare.net/dbradfield<br />