Making The Connection Part 1 (Government and CItizens)


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Note: This is a marketing presentation by Neighborhood America (
You can't engage if you can't connect. Part 1 is an overview of Neighborhood America's Public Communications System, a web-based SaaS solution to more effective communication between government and citizens. Capture, organize, manage, map and report attributed Public Comment from citizens.

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  • Making The Connection Part 1 (Government and CItizens)

    1. 1. Making the Connection (Part 1) Structured Online Collaboration for Government and Citizens
    2. 2. You can’t Engage if You can’t Connect Building community networks is nothing new. Your organization has been building networks with citizens, stakeholders and employees for years. You have made major investments in your relationships. Your involvement in your existing networks is an asset – an asset that Neighborhood America can help you to leverage your diverse constituencies. We can help you deepen your relationships and build new ones through the development of your networks in a way that will drive meaningful dialog and collaboration. Policy making and service delivery will be enhanced, and continuous business improvement will lead to cost savings. Are you in the network?
    3. 3. How the Public and Government Work Together <ul><li>Neighborhood America enables organizations to leverage their constituent community through online networks. Comprised of citizens, collective stakeholders, and employees, these networks can be ad hoc or ongoing. </li></ul><ul><li>These networks can be small or extremely large. They can be made up of groups or individuals. Their focus is to connect, engage and collaborate with members around projects, issues, events, policies, legislation and rulemaking. </li></ul>
    4. 4. Making the Connection (Part 1) <ul><li>Neighborhood America offers a variety of options for internal and external engagement and collaboration. These modules can be used independently, or integrated. They offer different degrees of attribution, transparency and reporting to meet the information and communication needs and requirements of work teams and decision makers. They can be divided into three general categories: </li></ul><ul><ul><ul><li>Public Comment ® -- part of the NA’s Public Communications System </li></ul></ul></ul><ul><ul><ul><li>Public discussion/debate (see Making the Connection Part 2) </li></ul></ul></ul><ul><ul><ul><li>Public choice (see Making the Connection Part 2) </li></ul></ul></ul>
    5. 5. The Public Communications System has two (2) Components*: The Public Communications System Components <ul><li>Public Comment ® </li></ul><ul><li>Communications Manager ™ </li></ul>* Can be used separately or integrated
    6. 6. More Engagement by Streamlining Processes <ul><li>Neighborhood America’s Public Communications Systems enable internal work teams to centralize and integrate the management and communication of all workflow processes and related data using one Web-based system (and mobile ). This results in greatly improved administration and decision making with more informed collaboration with stakeholders. </li></ul><ul><li>Traditional, complex, and long-drawn-out processes are streamlined; transparency is ensured; staff resources are maximized; and, savings in both time and money are realized. </li></ul>
    7. 7. Public Comment® by Neighborhood America Public Comment ® Screen Shots <ul><li>Collect ideas and comments as: </li></ul><ul><ul><li>Opinion </li></ul></ul><ul><ul><li>Programs and Services Requests and Feedback </li></ul></ul><ul><ul><li>Reports </li></ul></ul><ul><ul><li>Studies </li></ul></ul><ul><ul><li>Images </li></ul></ul><ul><li>An “Upload File” option enables respondents to add documents and imagery, if desired. </li></ul>
    8. 8. Manage Multiple “Forums” Simultaneously Public Comment ® Setup (back-end* or admin view) * View the corresponding front end of a fictitious elected official’s web site:
    9. 9. Comments are date- and time-stamped with attribution <ul><li>Review </li></ul><ul><li>Categorize </li></ul><ul><li>Reply </li></ul><ul><li>Forward </li></ul><ul><li>Edit </li></ul><ul><li>Filter </li></ul><ul><li>Publish </li></ul>Public Comment ® (admin view of comments)
    10. 10. Reporting Wizards Public Comment ® (admin view of reports) Analyze and measure the success of your public outreach/input with the step-by-step Reporting Wizards To build your report just select the information you want and how you want to see it. Then click “Next” View or send reports in Web format or export to Excel, PDF or XML file
    11. 11. Monitor and Generate Various Report Formats Public Comment ® (admin view of reports)
    12. 12. GIS Mapping of Respondent Locations Quickly Identifies their Origin Public Comment ® (admin view of mapping) Clicking on a pin displays location views of grouping or individual respondents along with their information and their comments (below)
    13. 13. Communications Manager ™ The Public Communications System Components*: Communications Manager ™ The Communications Manager is a complete, back-end admin area for work team members or staff to manage their data and collaboration. The CM functions as a repository of all data and dialog that can be collected, organized, accessed and can be easily published to a project Web site or portal for public viewing and engagement. Well suited for project work teams, elected official’s office, legislative committee staff, planning agencies
    14. 14. Communications Manager (admin Welcome view) Centralize Information and Content for Easier Work Flow Processes DCA Manage project tasks, documents, images and schedules for team collaboration. Website Content Management using HTML Editor Community Network Management, Collect feedback, studies, reports from entire groups or select teams. Project: GOP
    15. 15. Data Collection, Organization and Management <ul><li>Authorized team members can quickly and easily upload, share and publish content… </li></ul><ul><ul><ul><li>Documents </li></ul></ul></ul><ul><ul><ul><li>Imagery </li></ul></ul></ul><ul><ul><ul><li>Videos </li></ul></ul></ul><ul><ul><ul><li>Manage Calendars </li></ul></ul></ul><ul><ul><ul><li>Manage Tasks </li></ul></ul></ul><ul><ul><ul><li>Update website content </li></ul></ul></ul>
    16. 16. Public Communications System Solutions <ul><li>Integrate administration with citizen participation and manage public input with minimal disruption </li></ul><ul><li>Share data and collaborate with staff and work team members </li></ul><ul><li>Create continuity of workflow to support consistent and more informed decision making (Institutional Memory) </li></ul><ul><li>Avoid mass amounts of unstructured emails that bury staffs and project teams </li></ul>
    17. 17. Mobile Solutions Enhance Public Outreach 84% of U.S. Consumers Never Leave Home Without It <ul><li>Text Messaging </li></ul><ul><li>Polls, Announcements and Advisories </li></ul><ul><li>Mobile Alerts </li></ul><ul><li>Geo & Demo Targeting </li></ul><ul><li>Real-Time Reporting & Tracking </li></ul><ul><li>Event Promotion </li></ul><ul><li>On-Site Events </li></ul><ul><li>Surveys, Call-to-Action </li></ul><ul><li>Online Integration </li></ul><ul><li>Multiple Means of Entry </li></ul><ul><li>Online web, poll, contest and database integration </li></ul><ul><li>Customized storefront </li></ul><ul><li>Mobile Content </li></ul><ul><li>Mobile Web/WAP sites </li></ul><ul><li>Ringtones and Wallpaper </li></ul><ul><li>Video & Applications </li></ul>
    18. 18. Mobile Solutions Provide Additional Options Benefits of Using NA’s MOVO Mobile for Outreach <ul><li>Creates and strengthens awareness of issues, policies, events that leads to stronger relationships and broader participation among constituents </li></ul><ul><li>One-to-one contact supplements one-to-many and offers a more personal touch and outreach </li></ul><ul><li>Provides direct response channel from the citizen when linked with traditional media like the Internet and traditional outreach, e.g., public forum </li></ul><ul><li>Allows you to make outreach interactive and include a call-to-action </li></ul><ul><li>Provides outreach-centric response stats to measure ROI and effectiveness of campaigns </li></ul><ul><li>Yields great response rates (higher than email and direct mail) </li></ul><ul><li>Makes your administration an “innovator” in promoting the programs and services you provide </li></ul>
    19. 19. About Neighborhood America <ul><li>Founded in 1999, privately held, 100 employees </li></ul><ul><li>Named the ‘best social networking solution’ for enterprises by the software industry (2008 CODiE Award) </li></ul><ul><li>Named among the top Global 250 emerging private companies in the technology sector (2008 AlwaysOn) </li></ul><ul><li>Our customers include some of the largest government agencies, consulting firms and private companies in the United States </li></ul><ul><li>We’re the only company that provides a comprehensive and complete infrastructure solution to collect multiple forms of media across multiple devices – including mobile phones – all from one secure, highly engineered, and tested platform </li></ul>Positioning organizations to build dynamic, interactive communities with cutting-edge technology.
    20. 20. Thank You Contact: Dan Bevarly • 239.591.6815 [email_address]