1.
Perl Training

2.
Experiences, Anecdotes and Vague Conclusions

3.
Dave Cross [email_address]

4.
I run Perl training courses

5.
Doing so since 2001

6.
Alongside conferences

7.
YAPC::Europe UKUUG Conference LPW

8.
Internal courses for companies

9.
Acxiom AMP Morgan Stanley

10.
Public courses

11.
Perl Teach-In UKUUG/O'Reilly

12.
Perl Teach-In

13.
June 2007

14.
Free training course

15.
Sponsored by BBC Backstage

16.
Not originally my idea

17.
Simon Cozens

18.
Japan

19.
Many Perl jobs in London

20.
Not enough experienced programmers

21.
One-day advanced level Perl course

22.
Turn beginner programmers into experienced programmers

23.
50 places

24.
All booked in days

25.
(Remember it was free)

26.
Very positive feedback

27.
ThamesValley.pm

28.
Who attended?

29.
BBC people

30.
A few london.pm people

31.
Lots of people I didn't know

32.
Marketing success

33.
A less successful story

34.
July 2008 Public Perl courses in London

35.
Five days of training

36.
Priced less than QA or Learning Tree

37.
Marketing failure

38.
Charging makes a difference

39.
Need good contacts

40.
Word of mouth not enough

41.
Commercial advertising on Perl Monger mailing lists?

42.
Cancelled due to lack of interest

43.
Need better marketing

44.
UKUUG and O'Reilly

45.
February 2009 Two days of courses

46.
Central London hotel

47.
One day beginners One day advanced

48.
Not aimed at the same people

49.
Recommend three months experience between courses

50.
Marketing needs to make that clearer

51.
Twenty places on each day

52.
Almost sold out

53.
A few london.pm people

54.
Lots of people I didn't know

55.
University staff

56.
Large companies

57.
Interesting omission: Internet start-ups

58.
UKUUG and O'Reilly were happy

59.
Doing it again in November

60.
This time three days

61.
Beginners Intermediate Advanced

62.
mag-sol.com/train/public

63.
University of Westminster

64.
Evening class in Computer Forensics

65.
Computer programmning for data munging

66.
Invited to give evening class in basic Perl

67.
Four hours 6 – 10pm

68.
With practical exercises

69.
Some vague conclusions

70.
People are still interested in Perl

71.
People still want Perl training

72.
Marketing is important

73.
Marketing is hard

74.
Perl Training London 24 - 26 Nov mag-sol.com/train/public