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Perl Training
Experiences, Anecdotes and Vague Conclusions
Dave Cross [email_address]
I run Perl training courses
Doing so since 2001
Alongside conferences
YAPC::Europe UKUUG Conference LPW
Internal courses for companies
Acxiom AMP Morgan Stanley
Public courses
Perl Teach-In UKUUG/O'Reilly
Perl Teach-In
June 2007
Free training course
Sponsored by BBC Backstage
Not originally my idea
Simon Cozens
Japan
Many Perl jobs in London
Not enough experienced programmers
One-day advanced level Perl course
Turn beginner programmers into experienced programmers
50 places
All booked in days
(Remember it was free)
Very positive feedback
ThamesValley.pm
Who attended?
BBC people
A few london.pm people
Lots of people I didn't know
Marketing success
A less successful story
July 2008 Public Perl courses in London
Five days of training
Priced less than QA or Learning Tree
Marketing failure
Charging makes a difference
Need good contacts
Word of mouth not enough
Commercial advertising on Perl Monger mailing lists?
Cancelled due to lack of interest
Need better marketing
UKUUG and O'Reilly
February 2009 Two days of courses
Central London hotel
One day beginners One day advanced
Not aimed at the same people
Recommend three months experience between courses
Marketing needs to make that clearer
Twenty places on each day
Almost sold out
A few london.pm people
Lots of people I didn't know
University staff
Large companies
Interesting omission: Internet start-ups
UKUUG and O'Reilly were happy
Doing it again in November
This time three days
Beginners Intermediate Advanced
mag-sol.com/train/public
University of Westminster
Evening class in Computer Forensics
Computer programmning for data munging
Invited to give evening class in basic Perl
Four hours 6 – 10pm
With practical exercises
Some vague conclusions
People are still interested in Perl
People still want Perl training
Marketing is important
Marketing is hard
Perl Training London 24 - 26 Nov mag-sol.com/train/public
 
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Perl Training

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A talk containing some experiences, anecdotes and vague conclusions based on the Perl training courses I've run over the last few years.

Published in: Technology, Business
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Perl Training

  1. 1. Perl Training
  2. 2. Experiences, Anecdotes and Vague Conclusions
  3. 3. Dave Cross [email_address]
  4. 4. I run Perl training courses
  5. 5. Doing so since 2001
  6. 6. Alongside conferences
  7. 7. YAPC::Europe UKUUG Conference LPW
  8. 8. Internal courses for companies
  9. 9. Acxiom AMP Morgan Stanley
  10. 10. Public courses
  11. 11. Perl Teach-In UKUUG/O'Reilly
  12. 12. Perl Teach-In
  13. 13. June 2007
  14. 14. Free training course
  15. 15. Sponsored by BBC Backstage
  16. 16. Not originally my idea
  17. 17. Simon Cozens
  18. 18. Japan
  19. 19. Many Perl jobs in London
  20. 20. Not enough experienced programmers
  21. 21. One-day advanced level Perl course
  22. 22. Turn beginner programmers into experienced programmers
  23. 23. 50 places
  24. 24. All booked in days
  25. 25. (Remember it was free)
  26. 26. Very positive feedback
  27. 27. ThamesValley.pm
  28. 28. Who attended?
  29. 29. BBC people
  30. 30. A few london.pm people
  31. 31. Lots of people I didn't know
  32. 32. Marketing success
  33. 33. A less successful story
  34. 34. July 2008 Public Perl courses in London
  35. 35. Five days of training
  36. 36. Priced less than QA or Learning Tree
  37. 37. Marketing failure
  38. 38. Charging makes a difference
  39. 39. Need good contacts
  40. 40. Word of mouth not enough
  41. 41. Commercial advertising on Perl Monger mailing lists?
  42. 42. Cancelled due to lack of interest
  43. 43. Need better marketing
  44. 44. UKUUG and O'Reilly
  45. 45. February 2009 Two days of courses
  46. 46. Central London hotel
  47. 47. One day beginners One day advanced
  48. 48. Not aimed at the same people
  49. 49. Recommend three months experience between courses
  50. 50. Marketing needs to make that clearer
  51. 51. Twenty places on each day
  52. 52. Almost sold out
  53. 53. A few london.pm people
  54. 54. Lots of people I didn't know
  55. 55. University staff
  56. 56. Large companies
  57. 57. Interesting omission: Internet start-ups
  58. 58. UKUUG and O'Reilly were happy
  59. 59. Doing it again in November
  60. 60. This time three days
  61. 61. Beginners Intermediate Advanced
  62. 62. mag-sol.com/train/public
  63. 63. University of Westminster
  64. 64. Evening class in Computer Forensics
  65. 65. Computer programmning for data munging
  66. 66. Invited to give evening class in basic Perl
  67. 67. Four hours 6 – 10pm
  68. 68. With practical exercises
  69. 69. Some vague conclusions
  70. 70. People are still interested in Perl
  71. 71. People still want Perl training
  72. 72. Marketing is important
  73. 73. Marketing is hard
  74. 74. Perl Training London 24 - 26 Nov mag-sol.com/train/public

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