Coors LightCold Hard Facts – Award Submission6/20/2013
Contents• Mobile Cold Hard Facts• TV Cold Hard Facts• Print Cold Hard Facts• Owned Media Cold Hard Facts• Earned Media fro...
Mobile: COORS LIGHT COLD HARD FACTSESPN SCORECENTER MOBILE & TABLET APP INTEGRATION
Mobile: COORS LIGHT COLD HARD FACTSBLEACHER REPORT TEAM STREAM MOBILE APP INTEGRATION
NASCAR MOBILE & TABLET APP INTEGRATIONMobile: COORS LIGHT COLD HARD FACTS
Mobile: COORS LIGHT COLD HARD FACTSNBA MOBILE WEB INTEGRATION
TV: COORS LIGHT COLD HARD FACTSESPN SPORTSCENTER ESPN SPORTSCENTERFox Home Team Sports NBAESPN SPORTSCENTER
TV: COORS LIGHT COLD HARD FACTSTNT NBA PLAYOFFS – Inside the NBAABC NBA FINALS Fox Home Team Sports NHLFox Home Team Sport...
Print: COORS LIGHT COLD HARD FACTSESPN The Magazine
Owned Media: COORS LIGHT COLD HARD FACTSWe used Coors Light’s owned assets(including the bottle itself) to push outCold Ha...
Earned Media: COORS LIGHT COLD HARD FACTSAnd received a terrific response via ampleearned media from the thousands of Coor...
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Coors lightchf awardsubmission

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Coors lightchf awardsubmission

  1. 1. Coors LightCold Hard Facts – Award Submission6/20/2013
  2. 2. Contents• Mobile Cold Hard Facts• TV Cold Hard Facts• Print Cold Hard Facts• Owned Media Cold Hard Facts• Earned Media from Cold Hard Facts
  3. 3. Mobile: COORS LIGHT COLD HARD FACTSESPN SCORECENTER MOBILE & TABLET APP INTEGRATION
  4. 4. Mobile: COORS LIGHT COLD HARD FACTSBLEACHER REPORT TEAM STREAM MOBILE APP INTEGRATION
  5. 5. NASCAR MOBILE & TABLET APP INTEGRATIONMobile: COORS LIGHT COLD HARD FACTS
  6. 6. Mobile: COORS LIGHT COLD HARD FACTSNBA MOBILE WEB INTEGRATION
  7. 7. TV: COORS LIGHT COLD HARD FACTSESPN SPORTSCENTER ESPN SPORTSCENTERFox Home Team Sports NBAESPN SPORTSCENTER
  8. 8. TV: COORS LIGHT COLD HARD FACTSTNT NBA PLAYOFFS – Inside the NBAABC NBA FINALS Fox Home Team Sports NHLFox Home Team Sports NBA
  9. 9. Print: COORS LIGHT COLD HARD FACTSESPN The Magazine
  10. 10. Owned Media: COORS LIGHT COLD HARD FACTSWe used Coors Light’s owned assets(including the bottle itself) to push outCold Hard Facts
  11. 11. Earned Media: COORS LIGHT COLD HARD FACTSAnd received a terrific response via ampleearned media from the thousands of CoorsLight fans out there

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