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I was asked by Hotel Tonight to reimagine their browsing experience, reduce friction and increase conversions.
I started from the assumption that it is possible to capture users preferences and understand their future plans. This way the app could focus on a smaller number of hotels more likely to be chosen by the user.
After exploring a revisited version of the hotel list, I moved to an idea that the app could get rid of the list all together and use a cards based interface.
For that I explored both a vertical and a horizontal swiping options, settling on the latter and creating a hi-def mockups.