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A presentation by Celia Mead, marketing consultant for various heritage attractions in Bath, including the Holburne Museum (of Art) and the Jane Austen Centre. The presentation looks at the Bath Year of the Museum, a collaborative marketing campaign running during 2011 which sees 17 museums around the City coming together under the umbrella brand of Bath Year of the Museum. The presentation was one of several presentation made at a one day workshop that looked at the issue of museums and tourism. The event, called Working Together, took place at the Historic Dockyard in Portsmouth on 8th November 2011 and was organised by The Tourism Company and SAM Ltd. The workshop is part of a broader campaign, funded by Renaissance, to help museums in Hampshire and the Solent to work together to promote themselves to tourists.