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Building trust for cloud customers - the value of cif certification


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My presentation on behalf of the Cloud Industry Forum at Cloud Expo Europe 2014 - setting the scene on why service providers need CIF certification, and how it helps buyers pick and choose between a good provider and a bad provider. The intro explains that we are at the most exciting but disruptive time in IT for over 50 years with the shift to cloud, social and mobile happening simultaneously - we've never had 3 shifts at once before!

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Building trust for cloud customers - the value of cif certification

  1. 1. Building trust for cloud customers – the value of CIF certification David Terrar | D2C | techUK | EuroCloud | Cloud Industry Forum @DT on Twitter,,
  2. 2. 2005 2004 2006 2011 2007 2010 2010
  3. 3. 2007 2010
  4. 4. Gartner Magic Quadrant for Cloud Infrastructure as a Service
  5. 5. What next? • Internet of Things • 3D printing • Nanotechnology • Rate of change is getting faster • What will happen in the next 5 years?
  6. 6. Trust
  7. 7. A trusted voice for industry CoP Outreach Alliances Members CIF ISO SC38 Technical Standards TPAC PASC & Lobbying
  8. 8. Transparency Capability Accountability
  9. 9. 8-Step Self Certification Process 1.Recognize Need s • An organization must see a need for Certification against the Code. • Download all information related to Self-Certification process from CIF website • Review in detail.
  10. 10. Self-Certification Process (cont…) 3. Register • Register online • Pay appropriate fee • Accept T&C’s • Establish a formal project to perform the selfassessment (strongly recommended)
  11. 11. 5.Assess 6. Improve 7. Declare • Conduct an Assessment of compliance with Code requirements. • Improve / Correct non-conformances noted in the Assessment step. • Complete Application and required declarations which • Submit via the online system.
  12. 12. a. Validate b. Authorize • APMG validate the Self-Certification Application, returning feedback if nonconformances are identified. •If successful, APMG will formally recognize the Self-Certification and issue a certificate •The organization will be listed on the CIF website.
  13. 13. • The organization displays the Code Certification Mark on its website, together with hyperlinks to 8.Publish the CIF website.
  14. 14. How does CoP Self-Certification work? Recognize Need Determine Requirements Publish • Self-Certification is Annual so requires repeat activity Authorize BUT • is a valuable Continual Improvement Tool Register CoP SelfCertification CYCLE Validate Prepare Declare Assess Improve
  15. 15. “As one of CIF’s founding members, and having been involved with the initial consultation process for the Code of Practice itself, it’s something that we have been fully committed to from day one. From a business point of view, achieving certification is a case of us practicing what we preach. You can’t go out in the marketplace and encourage best practice, if you’re not adhering to industry standards yourself,” Piers Linney, co-CEO of Outsourcery.
  16. 16. “Most importantly, in the highly competitive and regulated market we work in, we now have a clear market differentiator that makes us stand out from the competition,” “I have no hesitation in recommending the Code of Practice and the certification process to other organisations looking to gain competitive advantage,” Francis Kiernan, Managing Director, NexusAB Ltd
  17. 17. “The big benefit for us is that our customers can see very quickly that we are a trustworthy cloud service provider. By becoming certified to the Code of Practice, end users can see straight away that we have been judged by an external body to have good business practices in place, solid contracts, honest online sales literature and that we meet CoP requirements for transparency.” Peter Groucutt, Managing Director at Databarracks
  18. 18.
  19. 19. UK Cloud trends and the rise of Hybrid IT Making Sense of Hybrid IT: A CIF and Cloud Pro Special Report Cloud: The critical role of Channel in driving Cloud adoption Secure your data in the Cloud; key questions you should ask A Global Reality: Governmental Access to Data in the Cloud Cloud: Software Value Management and the Cloud Cloud: Adoption and trends for 2013 An introduction and guide to buying Cloud Services USA Cloud: Adoption and Trends 2012 Cloud: A Buyers Guide to Cloud Services Cloud: Definitions, Deployment Considerations and Diversity Cloud: Adoption and trends for 2012 Cloud: Contracting Cloud Services, a Guide to Best Practice Cloud: The Impact upon the IT Supply Chain Cloud: Adoption and Trends 2011
  20. 20. References and photo sources • • • g • • • ore%27s_Law_-_2011.svg • 0810996892.jpg
  21. 21. Contact details David Terrar D2C | techUK | EuroCloud | Cloud Industry Forum p: +44 (0)1727 866309 m: +44 (0)7715 159423 e: or w: or skype: david_terrar twitter: @DT linkedin: blog: