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Overview      Top 10 List      Resources      Q&A      MentorDenali Financial Consulting LLC
Top 10 Mistakes      10 – One spreadsheet vs. multiple tabs        9 – Hard coded #s vs Sensitivity Analysis        8 – To...
Top 10 Mistakes        5 – Not using GAAP language        4 – Not doing a cash flow analysis        3 – Expenses don’t inc...
Resources       Markets - http://goo.gl/5bpIU       Benchmark Data – http://goo.gl/b7R3K       Product Pricing - http:/...
Q&A      Chris Dishman –       www.denalifc.com       ChrisD@denalifc.com      Dave Parker –       www.dkparker.com     ...
Q&A      Chris Dishman –       www.denalifc.com       ChrisD@denalifc.com      Dave Parker –       www.dkparker.com     ...
Mentor Monday Feb 11, 2013
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Mentor Monday Feb 11, 2013

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Epic Fail Fundraising - Top 10 startup mistakes with Dave Parker and Chris Dishman. Resources for how to build a startup proforma.

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Mentor Monday Feb 11, 2013

  1. 1. Overview Top 10 List Resources Q&A MentorDenali Financial Consulting LLC
  2. 2. Top 10 Mistakes 10 – One spreadsheet vs. multiple tabs 9 – Hard coded #s vs Sensitivity Analysis 8 – Top Down vs. Bottom Up – “Just 1%” 7 – Not connecting the financial model to the narrative 6 – Not knowing your Total Addressable and Serviceable Addressable Market, ShareDenali Financial Consulting LLC
  3. 3. Top 10 Mistakes 5 – Not using GAAP language 4 – Not doing a cash flow analysis 3 – Expenses don’t increase with revenues 2 – Not knowing market metrics/comps 1 – $1B Revenues in year 5 (or >$100M) BONUS: No Chart or GraphsDenali Financial Consulting LLC
  4. 4. Resources  Markets - http://goo.gl/5bpIU  Benchmark Data – http://goo.gl/b7R3K  Product Pricing - http://goo.gl/ohKWZ  Unrealistic Growth: http://goo.gl/NVOgh  Spreadsheet Template - http://goo.gl/SWNhbDenali Financial Consulting LLC
  5. 5. Q&A Chris Dishman – www.denalifc.com ChrisD@denalifc.com Dave Parker – www.dkparker.com Dave@dkparker.comDenali Financial Consulting LLC
  6. 6. Q&A Chris Dishman – www.denalifc.com ChrisD@denalifc.com Dave Parker – www.dkparker.com Dave@dkparker.comDenali Financial Consulting LLC

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