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Why digital comms is crucial for local gov


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Presentation to LG Comms event on 17 February 2010.

Published in: Technology
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Why digital comms is crucial for local gov

  1. 1. Digital communications: why is it crucial for local government? Dave Briggs Community Evangelist
  2. 2. @davebriggs [email_address]
  3. 3. @davebriggs [email_address]
  4. 5. There’s a revolution going on
  5. 6. This stuff changes lives
  6. 7. From the benefits office to Downing Street in 5 years (and a blog)
  7. 13. (that’s 1,743,281)
  8. 18. If this is crucial, we need to be serious about it
  9. 19. All this has to embedded in Process Structure Systems Strategy
  10. 20. JFDI Being boring Sustainability Activity
  11. 21. Why is all this crucial?
  12. 22. The interesting thing about this digital revolution is not the technology. It’s the implications of using it.
  13. 23. Image credit: Paul Clarke:
  14. 24. For organisations:
  15. 25. Listening Openness Transparency Collaboration Cooperation
  16. 26. For society:
  17. 27. Private / public Online / offline Consumption
  18. 28. Maybe the really interesting stuff about digital communications has nothing to do with external engagement at all
  19. 30. How can an organisation talk to people on the outside, when people inside aren’t talking to each other?
  20. 31. Thanks for listening!