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Using Data Visualization to Inform and Inspire

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When communicating with audiences, we need to present data in a way that gives them an accurate understanding of our topic, but often we also need to motivate them to do something with the information. How can we engage both the intellect as well as the emotions of the people in our audience? In this Data Science Central webinar, Ben Jones of Tableau Public will share some ways to both inform as well as inspire our audience when presenting data.

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Using Data Visualization to Inform and Inspire

  1. 1. Using Data Visualization to Inform and Inspire Ben Jones | Director of Outreach Programs September 26, 2017 | @DataRemixed | bjones@tableau.com
  2. 2. I traded the sunny beaches of Southern California…
  3. 3. I traded the sunny beaches of Southern California… …for the lush forests of Western Washington
  4. 4. 1. Visually informed in the Office
  5. 5. 2. Visually inspired on the Trails
  6. 6. 3. Tableau Public: Informed AND Inspired
  7. 7. By J.Olsufka & R.Zakovich
  8. 8. By Michael Mixon
  9. 9. By RJ Andrews
  10. 10. By Nisa Mara
  11. 11. By Anya A’Hearn
  12. 12. By Rody Zakovich
  13. 13. By Jewel Loree
  14. 14. 4. Is Data Visualization Science or Art?
  15. 15. Write great headlines
  16. 16. Comparing Tech Employers
  17. 17. Race to Alaska
  18. 18. By Anthony Gould
  19. 19. Don’t mislead your audience
  20. 20. Use powerful images
  21. 21. Evoke visual metaphors
  22. 22. Viz: Christian Chabot, http://public.tableau.com/s/gallery/tale-100 Underwater Plant by George Hodan
  23. 23. Viz: Adam McCann, http://tabsoft.co/1IaNNOj Photo: Steve Ringman, The Seattle Times http://tabsoft.co/1BJs0sp
  24. 24. Viz: John Schoen, CNBC http://tabsoft.co/1dKsRUH Photo: Ray Jones, “Rock Strata on Cardigan Island”
  25. 25. Viz: Michael Carper, http://tabsoft.co/1Jj5Chf
  26. 26. Viz: Joe Mako, http://tabsoft.co/1MiFRMA Photo: Shutterstock, “The Great Smoky Mountains”
  27. 27. Combining images and metaphors
  28. 28. “Go big or go home.” Eliza Dushku
  29. 29. Use Story Points
  30. 30. Inspire Inform &
  31. 31. THANK YOU! Ben Jones @DataRemixed

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