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How to search for that perfect agency

http://www.trinityp3.com

Over the past decade we have heavily invested time and money in our online agency register to ensure we have the most comprehensive and up to date information on the agencies and suppliers in each market.
This agency register contains information and details on agency key personnel, capabilities, clients, work, awards and financials. It also has the observations and note from the TrinityP3 consultants who visit agencies every week or work with agencies on reviews and negotiations.
So why do we do this?
Because the agency landscape, across all disciplines, is too large and complex to be left to someone’s memory or their opinion.
We use this agency register to ensure we provide the widest breadth of the market for consideration and not simply a handful of agencies that come to mind.
Try this quick exercise. Write down the name of eight experiential agencies in your market.
No?
How about six media agencies that do not have conflicts with your business?
Harder than it seems. (Isn’t it?)
A bank approached us to help them find a specialist agricultural agency.
But they had no money. (Unusual for a bank?) So instead they prepared the list themselves from the advice and recommendations of staff and colleagues.
The list took almost a month to prepare and in the end they had seven agencies on their list.
But it was a waste of time.
Of the seven agencies recommended to them as agribusiness agencies, four had banking conflicts (go figure) and three did not even have agricultural experience. Leaving them with their incumbent.
So sure, you can make a list of agencies yourself.
But if you want the most comprehensive search of agencies suitable for your needs, no matter what the discipline, we can help you.
We don’t do it for free, because it is our business.
But we will make sure it is worth every cent.
(By the way – we found four, but they were the right four)

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http://www.trinityp3.com Over the past decade we have heavily invested time and money in our online agency register to ensure we have the most comprehensive and up to date information on the agencies and suppliers in each market. This agency register contains information and details on agency key personnel, capabilities, clients, work, awards and financials. It also has the observations and note from the TrinityP3 consultants who visit agencies every week or work with agencies on reviews and negotiations. So why do we do this? Because the agency landscape, across all disciplines, is too large and complex to be left to someone’s memory or their opinion. We use this agency register to ensure we provide the widest breadth of the market for consideration and not simply a handful of agencies that come to mind. Try this quick exercise. Write down the name of eight experiential agencies in your market. No? How about six media agencies that do not have conflicts with your business? Harder than it seems. (Isn’t it?) A bank approached us to help them find a specialist agricultural agency. But they had no money. (Unusual for a bank?) So instead they prepared the list themselves from the advice and recommendations of staff and colleagues. The list took almost a month to prepare and in the end they had seven agencies on their list. But it was a waste of time. Of the seven agencies recommended to them as agribusiness agencies, four had banking conflicts (go figure) and three did not even have agricultural experience. Leaving them with their incumbent. So sure, you can make a list of agencies yourself. But if you want the most comprehensive search of agencies suitable for your needs, no matter what the discipline, we can help you. We don’t do it for free, because it is our business. But we will make sure it is worth every cent. (By the way – we found four, but they were the right four)

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