1.
Micro-Interactions In a 2.0 World
David Armano, VP, Experience Design Critical Mass / criticalmass.com
Blog: darmano.typepad.com
Twitter: twitter.com/armano

2.
Some Things
Don’t Change

3.
Meet Randy Pausch
Dad
Husband
Scientist
Author
Living With Cancer

4.
Disney’s $100,000 Salt + Pepper Shaker

5.
“If I sent a child into one
of your stores with a
broken salt and pepper
shaker today, would your
policies allow your
workers to be kind
enough to replace it?”
~Randy Pausch

6.
“…the executives
squirm at the
question. They
know the answer:
Probably not.”
~Randy Pausch

7.
Some Things
Do

8.
#3

9.
The Marketing Funnel
Isn’t Linear
(heck, it’s not even a funnel)