Land My Business (LMB)
Helping new businesses to reduce risk in
Raul Caceres twitter.com/totocol
Daniela Fernandez twitter.com/danira_98
The Need & Solution
- There is currently not an Create an application
easy way to identify that integrate
competitors based on the information from
business type and location in different sources to
NSW and Australia wide. provide consolidate data
in a way that
- It is not easy for new prospective business
prospective business owner owners can use to
to know more about their support their market
potential customers. research process.
1. To Help small or new businesses to understand their
potential new customers and competitors
2. To Gather demographic and industry data from government
and other available sources and present it in a simple way to
people interested to setup a new business.
4. To make easier and effective the analysis to identify the
best location to place a business according to a specific
location government area and industry.
Data Visualization & User Interaction
1. Prospective business owners can find information about
similar businesses by local government areas in NSW.
2. Prospective business owners can access statistical
information related to the population located in a specific
local government area in NSW.
Filtering questions (i.e. Number of people employed in
Entering Postcode or Suburb Name
Example of Questions that Can Be
Answered using the LMB
Who would be my competitors in the area where I want to
set up my new business?
Are there people that work in my industry in this area and
that I coudl attract as prospective employees?
What kind of environment restrictions can you find in a
specific local area?
What are the transport facilities in that area (e.g how
many people travel to that area by bus, train, private car,
What is the crime rate and types of crime that affect the
area where I want to set up my business?
1. Population Census (http://www.abs.gov.au/CDATAOnline)
2. NSW State and Regional Indicators, Dec 2009
3. NSW Crime Incident Data
4. Spatial Information Exchange (https://six.lands.nsw.gov.
5. ABN Lookup (http://www.abr.business.gov.au/)