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Gareth NashCo-operative and Mutual Solutions Limited
Business model            CommunityGoverning            Communitydocument      Shares building            Offer document  ...
   Key elements:    ◦   Necessary skills and experience    ◦   Time and resources    ◦   Track record in sector/business ...
   Key elements:    ◦   A development team    ◦   A committed community    ◦   A viable business model    ◦   An appropri...
   Key elements:    ◦ Does the idea address an acknowledged community      need, ambition, aspiration?    ◦ Has there bee...
   Key elements:    ◦ Analysis of any historical and potential future      performance    ◦ Changes/enhancements/capital ...
   Key elements:    ◦ Scale of the community investment sought and the      size of the target community    ◦ Proposed re...
    Crisis?    Ethical thinking    Greening the local economy    Utilise local resources to benefit the community1.   ...
   First approaches/responses   Assessment/feasibility and barriers   Developing commitment/momentum and    support   ...
   What is the size and nature of the community    – population and physically?   What income can realistically be gener...
   Getting a team together   Gaining community support – probably a public    meeting/series of public meetings/focus gr...
   Is there a viable business?   What needs to be done technically and    economically to make a viable business?   Can...
   Need to decide if the proposal is an exempt    offer or requires authorisation   Even if exempt, necessary to prepare...
   Developing a membership base   Ensuring it is maintained (churn) and    enhanced in future years   Developing new bo...
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Workshop 3, business planning

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Workshop 3, business planning

  1. 1. Gareth NashCo-operative and Mutual Solutions Limited
  2. 2. Business model CommunityGoverning Communitydocument Shares building Offer document 2
  3. 3.  Key elements: ◦ Necessary skills and experience ◦ Time and resources ◦ Track record in sector/business ◦ Strong links to the target community ◦ Patience and staying power 3
  4. 4.  Key elements: ◦ A development team ◦ A committed community ◦ A viable business model ◦ An appropriate governing document ◦ A financing plan ◦ An offer document 4
  5. 5.  Key elements: ◦ Does the idea address an acknowledged community need, ambition, aspiration? ◦ Has there been positive media coverage? ◦ Can you define and measure the target community? ◦ What mechanisms/plans exist for contacting and communicating with the target community? 5
  6. 6.  Key elements: ◦ Analysis of any historical and potential future performance ◦ Changes/enhancements/capital investment to existing business ◦ Analysis of competition/other similar businesses ◦ Market research analysis to justify this investment ◦ Will the proposed trading activity generate sufficient profits to reinvest and pay return to investors 6
  7. 7.  Key elements: ◦ Scale of the community investment sought and the size of the target community ◦ Proposed return for the community investors ◦ Sources of capital: grant, shares and loans ◦ Purchase of fixed assets vs working capital ◦ Cash flow including allowances for the future withdrawal/redemption of capital 7
  8. 8.  Crisis? Ethical thinking Greening the local economy Utilise local resources to benefit the community1. Can community needs, interest, ambitions/aspirations be met through a social business model2. If the business model is appropriate and the venture needs capital, community investment might be an ideal way of building community involvement 8
  9. 9.  First approaches/responses Assessment/feasibility and barriers Developing commitment/momentum and support Technical and environmental assessment Business development and planning Going through the planning process Raising finance (and funding) Legal and governance Systems and pre-trading activities Recruitment of board and staff 9
  10. 10.  What is the size and nature of the community – population and physically? What income can realistically be generated? Long lead times – how can the feasibility and development work be financed? Going through the planning process Site and land acquisition 10
  11. 11.  Getting a team together Gaining community support – probably a public meeting/series of public meetings/focus groups Communication with and/or visits to existing successful community renewable projects Ongoing community communication – the reality and/or illusion of progress PR campaign 11
  12. 12.  Is there a viable business? What needs to be done technically and economically to make a viable business? Can other activities be brought in to support the business? Are there any troops? How strong is community support? How will the business be managed? 12
  13. 13.  Need to decide if the proposal is an exempt offer or requires authorisation Even if exempt, necessary to prepare business plan and offer Define community and start building a “register of interest” as soon as possible Establish a web presence and e-mail communications with interested parties Arrange public meeting(s) 13
  14. 14.  Developing a membership base Ensuring it is maintained (churn) and enhanced in future years Developing new board members Developing existing board member’s skills 14

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