1.
tecture
archi
tecture
SI658 Winter 2015

2.
1. (a / A) rchitecture
2. Hats + Information Anxiety
3. Group Time

3.
Peter Merholz, product design lead at Jawbone

4.
http://www.loc.gov/pictures/item/mpc2010004005/PP/

5.
THE CLASSIC, PERVASIVE SEDUCTION TO DESIGNERS HAS BEEN TO FIND A SOLUTION
INSTEAD OF THE TRUTH
1971

6.
Julie Zhuow, designer at Facebook

7.
architecture
frames problems.
design
solves ‘em!

8.
SELF
things
WORLD

9.
SELF
things
WORLD

10.
19th C

11.
1973
PROBLEM
TRUTH

12.
MERE BUILDING
WORK OF
ARCHITECTURE

13.
The reason to work with an architect
is to make places, not just build spaces."

14.
Places where structure is meaningful
to ensure good fit between what you intend
and how people
experience it..

15.
FIRMNESS
STRUCTURAL INTEGRITY
COMMODITY
COMMERCIAL VIABILITY
DELIGHT
AESTHETIC CHARACTER

16.
When circumstances defy order, order should bend or
break: anomalies and uncertainties give validity to
architecture. Meaning can be enhanced by breaking the
order; the exception points up to the rule.
Venturi & Scott Brown
1991

17.
ARCHITECTING IS
ABOUT WHAT
THINGS MEAN

18.
1960

19.
DESIGNING IS
ABOUT THE HOW
THINGS WORK

20.
1960

21.
Design development of
Intellichoice Complete Car Buying Guide
by Nathan Shedroff and Michael Everett,
for RSW at The Understanding Business
1987

22.
1997

23.
THE EXISTENTIAL PURPOSE OF
ARCHITECTURE IS TO MAKE A SITE
BECOME A PLACE,
THAT IS, TO UNCOVER MEANINGS
POTENTIALLY PRESENT IN THE
GIVEN ENVIRONMENT

24.
1997

25.
2015

26.
ORDERLY
≠
ORDER

27.
1931
ARCHITECTURE
IS A WAY
of RECONCILING
THINGS
and MEANINGS

28.
1084
ARCHITECTURE
IS A WAY
of RECONCILING
THINGS
and NOTHINGS

29.
1960

30.
1960

31.
ARCHITECTURE
IS RHETORIC
FOR SPACES
Andy Fitzgerald

32.
Semantic Arguments:
Sensemaking

33.
Semantic Arguments:
Sensemaking

34.
Semantic Arguments:
Sensemaking

35.
Bates, Marcia J. “The Design of Browsing and Berrypicking Techniques for the
Online Search Interface.” Online Information Review, 1989. - See more at:
http://www.uxmatters.com/mt/archives/2014/03/information-wayfinding-part-3-
designing-for-wayfinding-1.php#sthash.FgziYjTZ.dpuf
Spatial Arguments:
Sensemaking

36.
A place is a space which has a distinct
character. The place represents architecture’s
share in truth. Christian Norberg-Schulz (1979)

37.
Caliban illustration by Sir John Gilbert

38.
Architecture is
the thoughtful
making of space
and place
- Richard Saul Wurman enhancing Lou Kahn

39.
- Paul Dannels, WIAD 2014

40.
2. Hats +
Information
Anxiety

41.
3. Group
Breakouts
Visual Explanation

42.
Room Assignments
Group 1: 2185NQ
Group 2: 1243NQ
Group 3: 1286NQ
Group 4: Lecture Room