MuleSoft Takes Full-Service Integration to the Cloud with iON Platform, iApps Marketplace


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Transcript of a sponsored podcast on MuleSoft's new cloud offering that will give new abilities to enterprises, as well as SaaS providers and system integrators.

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MuleSoft Takes Full-Service Integration to the Cloud with iON Platform, iApps Marketplace

  1. 1. MuleSoft Takes Full-Service Integration to the Cloud withiON Platform, iApps MarketplaceTranscript of a sponsored podcast on MuleSofts new cloud offering that will give new abilities toenterprises, as well as SaaS providers and system integrators.Listen to the podcast. Find it on iTunes/iPod and Download the transcript. Sponsor:MuleSoftDana Gardner: Hi. This is Dana Gardner, Principal Analyst at Interarbor Solutions, and yourelistening to BriefingsDirect. Today, we present a sponsored podcast discussion on how enterprise application integration (EAI) as a function is moving out of the enterprise and into the cloud. So called integration platform as a service (iPaaS) has popped up on the edge of the enterprise. But true cloud integration as a neutral, full service, and entirely cloud-based offering is still only a vision.Yet, if businesses need to change rapidly, as the cloud era unfolds, to gain and use new partnersand new services, then new and flexible integration capabilities across and between extendedapplications and services are essential.The older point-to-point methods of IT integration, even for internal business processes, areslow, brittle, costly, complex and hard to manage. Into this opportunity for a new breed of cloudintegration services steps MuleSoft, a market leading, open-source enterprise service bus (ESB)provider, which aims to create a true cloud integration platform called Mule iON. [Disclosure:MuleSoft is a sponsor of BriefingsDirect podcasts.]MuleSoft proposes nothing short of an iPaaS service that spans software as a service (SaaS) tolegacy, SaaS to SaaS, and cloud to cloud integration. In other words, all of the above, when itcomes to integrations outside of the enterprise.Well learn here today about MuleSoft iON, how it works and its pending general availability inthe summer of 2011. Well also delve into the potential for an iON marketplace that will provideintegration patterns as shared cloud applications, with the likelihood of spawning constellationsof associated business to business ecosystems.Here to define the vision for a full service cloud-based integration platform solution are twoexecutives from MuleSoft. Please join me now in welcoming Ross Mason, Chief TechnologyOfficer and Founder, MuleSoft. Welcome, Ross.Ross Mason: Hi, Dana.
  2. 2. Gardner: Were also here with Ali Sadat, the Vice President of Mule iON at MuleSoft.Welcome, Ali.Ali Sadat: Hi, Dana.Gardner: Ross, tell me a little bit why have things changed so much that a fundamentally newapproach to integration is required? Mason: There are a number of drivers in the marketplace pushing us towards integration as a service and particularly iPaaS. First of all, if we look back 15 years, integration became a focal point for enterprises, because applications were siloing their data in their own databases and for business to be more effective, they have to get that data out of those silos and into a more operational context, where they could do extended business processes, etc.What were seeing with cloud, and in particular the new wave of SaaS applications, is that weredoing a lot of the same mistakes for the same behaviors that we did 10 years ago in theenterprise. Every new SaaS application becomes a new data silo in the cloud and it’s creating anintegration challenge for anyone that has the data across multiple SaaS providers.New computing modelsAnd its not just SaaS. The adoption of SaaS is one key thing, but also the adoption of cloud andhybrid computing models means that our data also no longer lives behind the firewall. Couplethat with the drivers around mobile computing that are enabling our workforce and consumers,when they are on the go, again, outside of the firewall.Add the next social media networks and you have a wealth of new information about youremployees, customers, and consumers, available through things like LinkedIn and Facebook.Youve also got the big data explosion. The rise of things like Hadoop for managing unstructureddata has meant that we end up pushing more data outside of our firewalls to third party servicesthat help us understand our data better.There are four key drivers: the adoption of SaaS applications; the movements by using morecloud and hybrid models; mobile is driving a need to have data outside of the enterprise; andthen social media and also big data together are redefining where we find and how we read ourinformation.Gardner: So, it seems to me Ross that the older ways of doing this were plausible when we hadthe majority of integration points inside the firewall and maybe just a handful or a couple ofexternal points. But what’s happening is the shift, as you are describing about these trends, ismaking it increasingly more points outside than inside.It strikes me that were moving the fulcrum or the balancing point of the number of integrationsthat need to be supported further and further towards the edge and then ultimately outside the
  3. 3. organization. So do you agree with that? Is this for your average enterprise that we’re going tostart to see this avalanche of outside integration points?Mason: Absolutely. We describe it internally as the center of the enterprise gravity is shifting. The web is the most powerful computing resource we’ve had in the information age, and it’s starting to drag the data away from the enterprise outside into the platform itself. What this means for enterprises is, like it or not, any company of any size has some if not most of its data now outside of the firewall.Im not talking about the Fortune 2000. They still have 95 percent of their data behind thefirewall, but they’re also changing. But, for all of the enterprises and for forward thinking CIOs,this is a very big and important difference in the way that you run your IT infrastructure and datamanagement and security and everything else.It turns a lot of things on its head. The firewall is constructed to keep everything within. What’shappening is the rest of the world is innovating at a faster speed and we need to take advantageof that inside enterprises in order to compete and win in our respective businesses.Gardner: It also appears that there will be a reinforcing effect here. The more that enterprisesuse cloud services, the more they’ll need to integrate. The more they integrate, the more capableand powerful the cloud services, and so on and so on. I guess we could anticipate a fairly rapiduptake in the need for these external integrations.Mason: Absolutely. We’ve been blown away at MuleSoft at the demand for iON already. Wethink we might be a bit early in carving out the iPaaS market, but the response were hearing,even from our largest organizers, is that most have lots of needs around cloud integration, even ifits just to help homogenize departmental applications.New enterprisesBut, were talking to a lot of other CIOs who are looking at the cloud as the way theyre going togo in the next three years, and they look at everything as being cloud-based versus on-premise ifpossible. We see this a lot in the new enterprises that have grown up in the last five years as well.Gardner: And, MuleSoft has been a leader with an open-source model. How do you see theopen-source values and benefits aligning with some of these cloud effects, as we’ve beendescribing?Mason: The open-source model is absolutely critical, and the reason is that one of the biggestconcerns for anyone adopting technology is who am I getting into bed with? If I buy fromAmazon, ultimately, Im getting into there with Amazon and their whole computing model, andit’s not an easy thing to get out.
  4. 4. With integration, it’s even more of a concern for people. We’ve looked through the vendor lock-in of the 1990s and 2000s, and people are a little bit gun-shy from the experiences they had withthe product vendors like Atria and IBM and Oracle.So, when they start thinking about IaaS or the cloud, then having a platform that’s open andfreely available and that they can migrate off or on to and manage themselves is extremelyimportant. Open source, and particularly MuleSoft and the Mule ESB, provides that platform.Gardner: Ali, let’s move to you. If you don’t mind, let’s talk a little bit about the problem set.Certainly, the vision is there, the market drivers are there, and the opportunity executing on thisthen becomes the issue. So how do you see process enablement happening? How can differenttypes of integrations now come into this neutral cloud domain, and what sort of integrations arewe talking about?Sadat: It’s a pretty interesting problem that comes up. The patterns and the integrations that you need to do now are getting, in a sense, much more complex, and it’s definitely a challenge for a lot of folks to deal with it. We’re talking not only to cloud-to-cloud or enterprise-to-enterprise, but now extending it beyond the enterprise to the various cloud and the direction of data can flow either from the enterprise to the cloud or from the cloud to the enterprise. The problems are getting a little more challenging to solve. The other thing that we’re seeing out there is that a lot of different applicationprogramming interfaces (APIs) are popping up -- more and more every day. There are all kindsof different technologies either being exposed to traditional web services or REST-based webservices.We’re seeing quite a few APIs. By some accounts, were in the thousands or tens of thousandsright now. In terms of APIs, theyre going to be exposed out there for folks who are trying tofigure out and how to integrate.Gardner: Given that there is this variety of integrations and more types of integrations acrossdifferent types of organization, where do we give the capability for managing this? It’s one thingto put the integration execution functionality in the cloud, but what about the driving tools, theability to define and create the integrations and to manage them? What do you propose for that?Hybrid worldSadat: It’s something a hybrid world, and I think the answer to that is a hybrid model, but itneeds to be very seamless from the IT perspective. The difference between integration runningon premise or in the cloud shouldnt matter as much, and the tooling should be the same. So, itshould be able to support both a cloud-based management, and also be able to manage and driveus in the enterprise, and set up on-premise tools.
  5. 5. Gardner: I see. So, we’re looking at open but familiar, agnostic in terms of the hostingenvironment or perhaps multiple environments, and then the secure and compliant mission-critical characteristics that most organizations are now familiar with and have created the meansto support.Tell me how this works with iON. What’s changing? What would I, as an engineer in anenterprise IT department, see differently about this?Sadat: One of the things you’ll see about iON is a lot of familiar components. If you have been aMule user or Mule ESB user, you will see that at the heart of iON itself. What were providingnow is the ability to be able to deploy your solutions, your integration applications to a cloud andbe able to manage it there, but we also are going to give you the capability to be able to integrateback into the enterprise.There will be some very similar aspects of Mule that you’ll see as part of iON and also somevery new components. The pieces that were going to take away are the infrastructure. Trying tomanage, download, and install all of those things naturally just goes away by the nature of thatbeing cloud.Gardner: Heres the question I get a lot from folks. If the tooling is similar and if the underlyingtechnology being an open-source stack is similar, why can’t I just use my existing enterprisepoint-to-point, EAI functionality for this extended enterprise cloud activity? What’s the answerto that?Sadat: The answer to that is a great analogy. If you look at their current applications why can’t Ijust take my Oracle and SAP application, stick it into Amazon Web Services (AWS), and call thata cloud.Let me walk you through a quick example here. A lot folks have been deploying Salesforce as anapplication. It has definitely been very popular, probably number one out there. Now, they wantto integrate this back into their SAP applications.If I want to do a real-time integration between Salesforce and an SAP, how do I enable that? If Ipoke holes from my firewall that’s going to definitely expose all kinds of security breaches thatmy network security folks are not going to like that. So how do I enable that? This is where iONcomes into play.We’re going to sit there in a cloud, open up a secure public channel where Salesforce can postevents to iON, and then via a secured connection back to the enterprise, we can deliver thatdirectly to SAP. We can do on the reverse side too. This is something that the traditional TIBCOsand WedMethods of of the world weren’t designed to solve and they weren’t even thinking aboutthis problem when they designed and developed that application.
  6. 6. Across boundariesGardner: Okay, so businesses are going to need to find ways of integrating across theseboundaries, taking advantage of more services that become available but managing the dataacross them. What needs to be completely different about your vision of a neutral cloud basedcapability or platform?Suppose we could ask, why not just use what Salesforce provides you and let that be theintegration point? Why would you separate integration cloud capability?Sadat: Integration, as a whole, is much better served by neutral party than just going by any oneof the application vendors. You can certainly write custom code to do it, and then people havebeen doing it, but theyve seen over and over that that doesn’t necessarily work.Having a neutral platform that speaks to APIs on both sides is very important. You’re not goingto find Salesforce, for example, adopting SAP APIs, and vice versa. So, having that neutralplatform is very important. Then, having that platform and being able to carry out all the kinds ofdifferent integration patterns that you need is also important.We do understand the on-premise side of it. We understand the cloud side of the problem. Werein a unique position to bring those two together.Gardner: Let’s go back to you, Ross. Please define for me what you consider the toprequirements for this unique new neutral standalone. I guess you could call it the Switzerland,the ESB of ESBs, the integration of integration points. What do you think are importantcharacteristics for this to have that maybe you can’t do for your SaaS provider and you can’t doon-premises?Mason: Ill start with the must-haves on the PaaS itself. In my mind the whole point of workingwith a PaaS is not just to do integration, but it’s for a provider, such as MuleSoft, to take all theheadache and hard work out of the architecture as well.For me, a true PaaS would allow a customer to buy a service level agreement (SLA) for theintegration applications. That means we are not thinking about CPUs, about architecture, or I/Oor memory usage, and just defining the kind of characteristics they want from their application.That would be my Holy Grail of why a PaaS is so much better?For integration, you need that, plus you need deep expertise in that integration itself. Ali justmentioned that people do a lot of their own point to points and SaaS providers do their own pointintegrations as well.We spend a lot of money in the enterprise to integrate applications. You do want a specialistthere, and you want someone who is independent and will adopt any API that makes sense forthe enterprise in a neutral way.
  7. 7. We’re never going to be pushing our own customer relationship management (CRM) application.Were not going to be pushing our own enterprise resource planning (ERP). So, we’re a verygood choice for being able to pull data from whichever application youre using. Neutrality isvery important.Hugely importantFinally, going back to the open-source thing again, open source is hugely important, because Iwant to know that if I build an integration on a Switzerland platform, I can still take that awayand run it behind my firewall and still get support. Or, I just want to take it away and run it andmanage it myself.With iON, that’s the promise. You’ll be able to take these integration apps and the integrationflows that you build, and run them anywhere. Were trying to be very transparent on how you canuse the platform and how you can migrate on as well as off. That’s very important.Gardner: Before we get into the details of your news, help me understand what you justmentioned about these patterns and these applications. If theyre portable, as you are describing,then it seems to me that you’re creating an ecosystem, almost an opportunity in the market, for anew type of independent software vendor (ISV) or services vendor.Describe for me how youd expect a community-based approach or market-place based approachto happen with these integration patterns. What will motivate people to want to get in there anddo the hard work creating them in the first place?Sadat: The marketplace approach works because of the domain expertise you need for all thesevarious applications. It’s hard for a neutral player to have enough deep expertise in everyapplication that’s out there and every business process to build it out. You have seen number ofvendors have tried, and even the ones who owned the applications have tried and failed.If you look at the Oracle AIA and the PIP approach, they tried to build it all themselves and itjust doesn’t work. Having a marketplace where people with their own intellectual property andtheir own expertise come out and build these solutions and offer it out to customer is a muchmore viable approach.Gardner: Do you see this as a way for organizations to share this on an open-source communitybasis, where one hand washes the other or is there a business model, where creating integrationsand being in a systems integrator role is a business and encourages more participation?Sadat: I think you’ll see both. That’s one of the great things about the cloud and the Internettoday. You can probably do a Google search and find pretty much any piece of code that youwant and use it. But, at the same time, there’s an opportunity here for folks to be able to buildand package some of these intellectual properties that they have as a series of integrationsbetween applications and offer that as a service that they can charge for.
  8. 8. We’ve seen a lot of system integrators (SIs) who are throwing out their own custom solutionsand sourcing it on AWS or somewhere else. We see those folks coming to us, and since we’regoing to be providing this platform, they can run it, manage it, and monitor it all from oursolution. We also give them the capability to monetize that on the same platform.Gardner: Now that we’ve got a sense of the general problem and vision for what’s needed and asense of what your requirements are, let’s look at the timing. You’re going to be coming out onMay 23 with the announcement about iON and describing what you intend.Furthermore, you’re going to be coming out a little later with the general availability of iON as aplatform in July. And then you’re going to be delivering some of the first iON applicationsshortly thereafter. So help me understand, Ali, why you’re doing it in this fashion? This is, Isuppose, the basic crawl, walk, run approach. Is that it?Public betaSadat: That’s correct. We started with our private Beta, which is coming to an end this week.Next week, as you mentioned, we’re releasing a public Beta. Pretty much anybody can come in,sign up, and get going in a true cloud fashion.Were allowing ourselves a couple months before the general availability to take in feedbackduring the Beta release. We’re going to be actively working with the Beta community membersto use the product and tell us what they think and what theyd like changed.One of the other things we’re doing soon after the general availability is releasing a series of iONapplications that well be building and releasing. These will be both things that we’ll offer asways to monetize certain integrations, but also as reference applications for partners anddevelopers to look at, be able to mimic, and then be able to build their own applications on top ofit.Gardner: Okay. What does iON consist of? What are we talking about in terms of what you’regoing to be offering for those people that go into a Beta or look towards a general availability?What is it they are going to get?Sadat: At the core of it, they get Mule. That’s pretty essential, and there’s a whole lot of reasonswhy they do that. They get a whole series of connectors and various transports they can use. Oneof the things that they do get with iON is the whole concept of this virtual execution environmentsitting in the cloud. They don’t have to worry about downloading and installing Mule ESB. It’sautomatically provided. Well scale it out, monitor it, and provide all that capability in the cloudfor them.They just need to focus on their application, the integration problems that they want to solve, anduse our newly released Mule Studio to orchestrate these integrations in a graphical environment.
  9. 9. Once they’re ready, they push it out to iON, and they execute it. They can then manage andmonitor all the various flows that are going through the process.Gardner: Are there multiple tiers of integration or are you going to be a full-service integrationprovider at the start. Is there a crawl, walk, run approach to the depth and breadth of theintegrations as well?Sadat: Well, you know one thing about the cloud is that folks want to go out and buy all kinds ofdifferent applications that represent probably best of breed for each. You go buy CRM forSalesforce and perhaps go to SAP for ERP or maybe one of the Oracle applications. But, when itcomes to integration, you don’t want to go the best-of-breed approach and then try to integrate allthose different integration solutions. It just doesn’t make sense.So, it’s important for iON to support all the different tiers of integrations. There are just threedata-level integrations, synchronization at the process-level, and also the UI level. Were notnecessarily going to compete with every vendor that makes their bread and butter in any one ofthose tiers and compete on every minute functionality that perhaps is going to be used maybeonce or twice. But, we are going to provide probably 80-90 percent of what you need out of thegate with iON.Gardner: You mentioned that what you get with this is Mule. Maybe this is a good time, Ross,for you to give us a brief history of Mule and MuleSoft and why youve become a leader. Whatsthe amount of penetration youve got globally for those folks who might not be that familiar withyour open-source legacy.Wider integrationMason: MuleSoft started originally as an open-source project that I started back in 2003. Idbeen working as an architect in various banks in the UK, and wed seen a need for a much betterand wider integration than we were doing at a time, which was more of and enterpriseinformation integration (EII)-based integration.The project started in 2003. We went to version 1.0 in 2005 and we got massive pick up prettymuch across all verticals and our customer roster echoes back to that as well.The interesting thing about MuleSoft, the reason why weve done so well in the space, is that westayed very true to a couple of key principles. One was simplicity. Just being able to integratesomething well and easily and simply is hugely important.There is a statistic that says we spend probably $1 on applications and we spend $7 onintegration in the enterprise. We aimed to reduce that cost by providing much cleaner, simpler,and easy to use tools to developers without too much knowledge.We stuck with that philosophy of simplicity all the way through, and it helped carry us throughlots of other phases and now with the cloud. It’s a very nice fit, because if youre integrating with
  10. 10. many more applications, youve got to make it super simple for people to do so. MuleSoft hasmade great strides to do that, coupled with the fact weve always been promoting a non point-to-point integration approach.Our software does all the heavy-lifting for you. It will decouple your data and application logicfrom your runtime. It scales very well, and we have some of the biggest companies in the worldrunning Mule with mission-critical applications. In fact, we have about 3,000 productiondeployments that we track right now, so it’s probably one of the largest ESB deployment basesthat is out there on open source.Weve got very good penetration and we continue to try and innovate and push the envelopeforward of what you should expect from a new integration provider. That’s why were goingdown this iPaaS route, because we believe we are the best vendors to do the job.Gardner: Ali, we’ve mentioned that moving into the cloud is an opportunity with your beingneutral and discussed why that’s important. It seems to me, however, that there is also a channelopportunity that not just enterprises will be looking to this. There is a whole ecosystem ofdifferent hosting providers, managed-service providers (MSPs), SaaS providers, colocationproviders, all of whom have a vested interest in allowing companies to move their applicationsand data to be portable to explore and experiment with these different hybrid computing models.Do you expect that iON in the cloud is going to be something that not only would be appealingto enterprises but also to these other players in the ecosystem, and how will that work?Sadat: We see that as a huge opportunity for iON. Today, they don’t have a whole lot of choicesin terms of being able to build and embed OEM services in a cloud fashion into variousapplications or technologies that they are building. So, iON is going to provide that platform forthem.Embeddable platformOne of the key things of the platform itself is that it is very embeddable. Everything is going tobe exposed as a series of APIs. SIs and SaaS providers can easily embed that in their ownapplication and even put their own UI on top of it, so that underneath it it says iON, but on top,it’s their own look and feel, seamlessly integrated into their own applications and solutions. Thisis going to be a huge part of iON.Gardner: Well, its one thing to describe something, but what can you tell us about folks thathave been in your program, that have explored integration as a service from a cloud providerperspective or source? Are there any examples that you can provide for us? What they have donewith it and what its done for them?Sadat: Sure, we can talk about one of the partners that it’s looking to probably be on iON as oneof the first adopters from a SaaS provider and this is PeopleMatter. If youre not familiar withthem, they are a very fast growing SaaS provider. They provide an HR solution for the service
  11. 11. industry. This is for restaurants, hotels, small organizations that provide service and there is a lotof churn in terms of employees coming and leaving.So, they simplify that model. As you can imagine, the clientele that they are working with is notgoing to be as sophisticated. Probably it might be a restaurant chain that owns 10 restaurants, buthas a very simple IT infrastructure if any.So, iON is going to be able to provide a quick integration. It will be something that will beembedded in their application that they can offer to their customers as a very seamless piece oftheir solution. Their customers are not going to be exposed to integration complexity, and it’sgoing to be something that you just pick and choose and integrate directly with their applicationswithout having any issues.Gardner: How do you charge for something like that? Who is involved? With your open-sourceapproach you charge around support, maintenance, and professional services. When you move toa cloud environment and offer a pure neutral integration hub or PaaS integration hub in the sky,who gets charged and on what basis? Is it per transaction? How does that work?Sadat: That will depend. The platform itself will have a pretty simple pricing model. It’s goingto be composed of couple of different dimensions. As you need to scale out your application, youcan run more of these units of work. Youll be able to handle the volume and throughout that youneed, but we are also going to be tracking events. So this is, in Mule terminology, equivalent to atransaction. Platform users will be able to buy those in select quantities and then be able to getcharged for any overage that they have.In terms of how they expose that to their customers, it will be totally up to them. They canchoose to embed that into their application cost or they can charge it as a different service. Onething weve done with iON is make it very easy to consume and grow with the applicationprovider.It’s not going to be a huge upfront cost and a lot of unknowns in the different models of pricingfor things like connectors, and connections, and those kind of things. Weve made it very simpleto consume the integration and also be able to charge it back to your customers, if you need to.Gardner: It sounds like that’s very flexible. So, it could accommodate a variety of differentmodels. Im sure there is going to be almost as many business models as there are integrationpatterns, when it comes to cloud. This is all fairly uncharted territory.Easy to consumeSadat: Absolutely, and this is going to be one of our differentiators out there. Were trying tomake it very easy to consume and be able to come into the iON community to use our serviceswithout having to worry about the huge cost of integration that currently you are going to becharged with the various venders out there.
  12. 12. Gardner: Looking at the future to try and understand why IaaS will become more important, Iwonder about the rapid uptake in mobile, where the enterprise itself is almost redefined. Peoplecan use different devices to access different applications, regardless of the location, using mobilenetworks and data networks. How does that influence this? Ill ask this to Ross first. How doesthe mobile trend in particular affect the need for the neutral third-party integration capability?Mason: Mobile consumers are consuming data, basically. The mobile application model haschanged, because now you get data from the server and you render on the device itself. That’spretty different from the way we’ve been building applications up till fairly recently.What that means is that you need to have that data available as a service somewhere for thoseapplications to pick it up. An iPaaS is a perfect way of doing that, because it becomes the focalpoint where it can bring data in, combine it in different ways, publish it, scrub it, and push it outto any type of consumer. Its not just mobile, but it’s also point-of-sale devices, the browser, andother applications consuming that data.Mobile is one piece, because it must have an API to grab the data from, but it’s not the onlypiece. There are lots of other embedded devices in cars, medical equipment, and everything else.Gardner: That’s an interesting point. The web of devices -- the Internet of sensors,. It seems asif it’s almost a requirement that all that data has to go to the cloud first, before it goes directlyback to an enterprise. So having an integration point for and by the cloud would start to makemore sense. Now, we’re not going to go down this path of caching and data lifecycle quite yet,but at least the integration capabilities of linking and managing the flow of the data becomescrucial.Mason: Absolutely. If you think about that web, it needs to talk to a centralized location ,whichis no one enterprise. The enterprise needs to be able to share its data with integration outside ofits own firewall in order to create these applications.Gardner: Now you’re going to be hosting this, I believe, on Amazons Elastic Compute Cloud(EC2) at first, but you have plans to be more ecumenical in terms of where you host. Is thatcorrect? How is that going to work?Mason: Yes, we are. We started with Amazon EC2 because, it’s still the most ensured cloudplatform doing real elastic compute, even though they had a recent outage a couple of weeks ago.People werent architecting correctly versus Amazon. It wasn’t really Amazon’s fault. They haveavailability zones to help us manage data across different data centers, and everyone was using it.If you look at Rackspace, they don’t have that capability in their cloud offering. They have it intheir managed hosting. We’re interested in Rackspace, and we’re talking with them. They seemto be a bit behind the curve still on all requirements, but we’ll be reassessing again in the nextthree to six months, and we’ll probably be joining the OpenStack initiative as well.
  13. 13. Gardner: Ali, back to you, how do you get started? If Ive been listening to this podcast, readingabout it on a blog, and I want to know more about one iPaaS generally and more specificallyabout iON, what would you recommend for resources?Sadat: Today, you could definitely go through our website, start reading about iON itself, andget yourself acquainted with MuleSoft. Using the same website, you’ll be able to click on asingle button and easily get your own tenants within iON and start working and playing with it.Over the months, we’ll release more documentation, more features, and by general availability,we should have our pricing model also out there.Its definitely an easy way to get on it. Just go to the link. If you any questions, we’ll have contactinformation, where you can send us some direct feedback. There’s a huge community aroundMule itself, and now we’re going to build one around iON that they can also leverage. There areabout a 100,000 developers who already use Mule in one way or another or have knowledgeabout it. So, there’s a huge community. You can start leveraging by building your ownapplications on top of iON.Gardner: Im afraid we are about out of time. You’ve been listening to a sponsoredBriefingsDirect podcast discussion on how enterprise application integration as a function ismoving out of the enterprise and into the cloud.I’d like to thank our guests. Weve been here today with Ross Mason. He is the CTO andFounder of MuleSoft. Thanks so much, Ross.Mason: Thanks, Dana.Gardner: We’ve also been here with Ali Sadat. He is the Vice President of iON at MuleSoft.Thank you, Ali.Sadat: Thank you, Dana.Gardner: This is Dana Gardner, Principal Analyst at Interarbor Solutions. Thanks for listeningand come back next time.Listen to the podcast. Find it on iTunes/iPod and Download the transcript. Sponsor:MuleSoftTranscript of a sponsored podcast on MuleSofts new cloud offering that will give new abilities toenterprises, as well as SaaS providers and system integrators. Copyright Interarbor Solutions,LLC, 2005-2011. All rights reserved.You may also be interested in: • MuleSource Takes Aim at SOA Governance, Launches Subscription-Based ESB
  14. 14. • MuleSource Fires up MuleForge Collaboration Site: Apache Tuscany Team Announces 0.99 SCA Release• Dont Use an ESB Unless You Absolutely, Positively Need One