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Take them, save them, and (most importantly) use them. Documenting not only your big events but the day-to-day workings of the museum provides valuable visual resources for everything from creating a deep institutional memory to providing a wealth of resources for enhancing everything from marketing to education to fundraising to outreach. This session not only covers why being glued to the camera is a good thing but how your institutional photographs can work for you. It also covers suggested best practices for managing your institutional photographs after you've taken them.
Chair: Rachel Kassman, Jewish Museum of Maryland
-Dana Allen-Greil, National Museum of American History
-Elena Rosemond-Hoerr, Jewish Museum of Maryland
-Jennifer Vess, Jewish Museum of Maryland
Presentation for the Mid-Atlantic Association of Museums (MAAM) Annual Meeting, October 10, 2011.