04/16/13 1StrategyCreativeBrandingWeb designAdvertisingSearch/PPCAward winning781-676-5956We create and transform your brandinto desired results.
We create strategic, marketing and interactive solutions tostrengthen brand equity, enhance communications andimprove revenue through the digital dialogue engaging yourprospects and partners.What we do:
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19Don Alden PrincipalAs a strategic leader, Don brings more than 20 years of experience producing and driving marketinginitiatives resulting in award-winning online media, communications and web sites for a diverse range ofcompanies and vertical markets. With a degree from the Rhode Island School of Design. His professionalaccomplishments include a range of disciplines from traditional advertising to the digital media hespecializes in today.Multiple awards for interactive design and strategy, Working across a variety of industries has given himthe opportunity to learn what works best for each type of client, regardless of the media mix. Don is a judgefor the MITX awards on interactive communications.Putnam Investments e-commerce, ecommerce strategy. As Vice President, Internet Business Director hemanaged the e-commerce group responsible for deployment of award winning cross-channel web initiativesincluding intermediary and institutional web strategy, user experience design, branding, customization andcontent management syndication. Putnam’s distribution partners including financial advisors, brokerdealers, banks, defined contribution, and international channels. E-commerce steering committee definingpriorities or a global cohesive communications digital strategy to enhance distribution partner sites forfinancial advisors, retail shareholders, 401 K, institutional, international and partner portals..Boston Scientific Inter-continental Intranet and strategy which incorporated the multi-channel new employeeorientation communications program, “Right Start”.At Strategic Interactive Group (Digitas), Senior producer web sites for Federal Express, Mobil OilCorporation, CIBC (Imperial Bank of Canada), American Express and Xedia.Awards: 2011 First place Legal Marketing award 2009 MITX best interactive finalist, Kasina top MutualFund sites,5 years APPY award, MIMIC awards