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In the shadow of the global financial crisis, the 2010 IBM Global Chief Financial Officer Study introduced a group of financial outperformers called Value Integrators who excel at finance efficiency and business insight. In this update from the IBM Center for Applied Insights, we revisited the financial performance of these Value Integrators to find out how they fared across the larger economic cycle of expansion, recession and recovery. This elite group has continued to outperform, growing revenue and EBITDA significantly faster than other enterprises. However, today’s challenging environment is stretching Value Integrators and CFOs at large, expanding their influence beyond financial decisions to broader, strategic choices about their businesses. In this new era, CFOs will be responsible for helping accelerate performance by driving not only efficiency but also innovation and transformation.