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Market proposal


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Market proposal

  1. 1. A Real Estate Services Marketing Proposal Presented by: Daina Harshbarger CENTURY 21 Premier Gold Properties 409-789-1400 Prepared for: YOU 305 Baker Street, Houston 77017
  2. 2. My Professional Experience <ul><li>About me: </li></ul><ul><li>With over 22 years working in the Home Improvement Industry, Daina Harshbarger knows homes! Daina's passion and love of this business transitioned her career from the 'nuts and bolts' of building dream homes, now to building strong and solid customer relationships. </li></ul><ul><li>A hard-working, trust-worthy real estate agent, Daina's customer service and integrity will ease you through the entire process. Whether you are a first time buyer, seller or investor, Daina offers her wealth of this industry’s knowledge to find the 'right' property for you. </li></ul>Agent Photo
  3. 3. Maximize Your Listing’s Visibility with Our Distribution Partners
  4. 4. Marketing Plan <ul><li>Send “Just Listed “postcards highlighting your home to local area residents. </li></ul><ul><li>Advertise and hold agent/broker and buyer open houses. </li></ul><ul><li>List your property on our company website including a virtual tour, slide show and photos of your home. </li></ul><ul><li>Internet marketing /banner on local websites </li></ul><ul><li>Have your listing posted to other real estate search websites like Trulia, Google and Yahoo, that receive millions of visitors. </li></ul><ul><li>Send out electronic notices about your home i.e., eNewsletters and </li></ul><ul><li>eCards. </li></ul><ul><li>Leverage the CENTURY 21® Global Referral Network to access leads from around the world. </li></ul><ul><li>WHAMmobile! Sign rider on For Sale sign with TEXT MESSAGE code that send instant properties details to buyer via cellular phone. </li></ul>
  5. 5. Marketing Plan, Continued <ul><li>Place colorful flyers or brochures describing your home next to the “for sale” sign. </li></ul><ul><li>Introduce other unique marketing techniques appropriate for your property. </li></ul><ul><ul><li>Enhanced listing display on site to make your property stand out </li></ul></ul><ul><ul><li>Video/virtual tour on, </li></ul></ul><ul><ul><li>Offer/Include a Home Warranty program </li></ul></ul><ul><ul><li>Offer special Century 21 Mortgage financing options </li></ul></ul><ul><ul><li>Other special promotions such as open house events or others </li></ul></ul><ul><ul><li>Feature your property on my personal websites </li></ul></ul><ul><ul><li>Place property on Craig’s List and other online classified websites for maximum exposure </li></ul></ul>
  6. 6. Your Listing on <ul><li>Up to 20 listing Photos can be included </li></ul><ul><li>Detailed property descriptions (English and Spanish) </li></ul><ul><li>Floor Plans </li></ul><ul><li>Slide Show </li></ul><ul><li>Virtual Tours </li></ul><ul><li>Open House schedule </li></ul><ul><li>CENTURY 21’s exclusive LeadRouter technology directs online inquiries regarding your property directly to your agent within minutes </li></ul><ul><li>WHAMmobile! Sends text message with property details and photos instantly </li></ul>
  7. 7. Online Marketing Tools that help us Sell Your Property <ul><li>Slide Shows & Virtual Tours </li></ul><ul><ul><li>Visually highlight the best features of your home; automatically created when you have 6 or more pictures </li></ul></ul><ul><li>Neighborhood Profiles </li></ul><ul><ul><li>Important information about this and other neighborhoods </li></ul></ul><ul><li>Mortgage </li></ul><ul><ul><li>Calculator s and financing information </li></ul></ul>Slide Show
  8. 8. Seller Service Pledge – My Personal Commitment <ul><li>21 points of differentiation </li></ul><ul><ul><li>Commitment to service </li></ul></ul><ul><ul><li>Agreement between you, the seller and my CENTURY 21® office. </li></ul></ul>
  9. 9. Thank you! Daina Harshbarger CENTURY 21 Premier Gold Properties 8118 Park Place Blvd. Suite 100 Houston, TX 77017 409-789-1400