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Basics of Interview

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Interview is more than trust in talent.

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Basics of Interview

  1. 1. Basics of Interview
  2. 2. Triple-Objective Selecting Right Employee, Brand Ambassador & Brand Icons
  3. 3. Employer Perspective • Does a candidate believe in mission of company? • Does the candidate believe in the company and products? • Does the candidate trust in innovations of the company? • Does the candidate know about stakeholders of the company? • Does the candidate know about financial and physical growth and development of the company?
  4. 4. Brand Perspective • Does a potential-ambassador believe in core mission and values of brand? • Does the potential-ambassador believe in the company and other brands? • Does the potential-ambassador believe in historical innovations of the company? • Does a brand icon know about stakeholders of the company?
  5. 5. Candidate’s Concern • Does an employer believe in ideals of the candidate? • Does the employer trust in experience and expertise of candidate? • Does the company know about cognitive development of the brand icon?
  6. 6. Further Readings At www.slideshare.net – Brand Icons – New Job Openings – Best Pakistani Company – 4 Essential Adpersons – Economy of Tomorrow Key Credits Sajid Imtiaz, Expert member CDKN, Member Pakistan Society of Criminology Visual: Google Feedback: sajedimtiaz@hotmail.com

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