Key learning point

#contentroom
@cypresagency
Social media & cocreation
20 February 2014

C Y P R E S

2 0 1 3

C O N T E N T
C O N N E C T

T O

T H E
C O N T E N T
Co-creation & content
Comments & polls

Sociale Media & Co-creatie
Comments & polls

Sociale Media & Co-creatie
User reviews

Sociale Media & Co-creatie
Campaign

Sociale Media & Co-creatie
Film

Sociale Media & Co-creatie
Product development

Sociale Media & Co-creatie
Product development

Sociale Media & Co-creatie
Community = editorial team

Sociale Media & Co-creatie
Community = editorial team

Sociale Media & Co-creatie
Community = editorial team

Sociale Media & Co-creatie
Content Room: Social Media & Co-creation
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Content Room: Social Media & Co-creation

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How does co-creation, often through or triggered by social media, impact content? An overview of international and local cases, including some by Cypres itself.

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Content Room: Social Media & Co-creation

  1. 1. Key learning point #contentroom @cypresagency
  2. 2. Social media & cocreation 20 February 2014 C Y P R E S 2 0 1 3 C O N T E N T C O N N E C T T O T H E C O N T E N T
  3. 3. Co-creation & content
  4. 4. Comments & polls Sociale Media & Co-creatie
  5. 5. Comments & polls Sociale Media & Co-creatie
  6. 6. User reviews Sociale Media & Co-creatie
  7. 7. Campaign Sociale Media & Co-creatie
  8. 8. Film Sociale Media & Co-creatie
  9. 9. Product development Sociale Media & Co-creatie
  10. 10. Product development Sociale Media & Co-creatie
  11. 11. Community = editorial team Sociale Media & Co-creatie
  12. 12. Community = editorial team Sociale Media & Co-creatie
  13. 13. Community = editorial team Sociale Media & Co-creatie

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